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Conference or workshop publication

Janda, Sergej von ORCID: 0000-0003-1183-429X ; Pomering, Alan ; Kuester, Sabine ORCID: 0000-0003-0985-2288 Judging a book by its cover: The power of wine label design in shaping consumers’ product perceptions. Terblanche, Nic S. WIP 13, 207-208 In: Proceedings of the 11th Conference of the Academy of Wine Business Research (AWBR) (2019) Stellenbosch, South Africa 2019 Academy of Wine Business Research Conference (Stellenbosch, South Africa) [Conference or workshop publication]

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