2020

Edinger-Schons, Laura Marie ORCID: 0000-0002-8981-3379 ; Lengler-Graiff, Lars ; Scheidler, Sabrina ; Mende, Gina ; Wieseke, Jan (2020) Listen to the voice of the customer - First steps towards stakeholder democracy. Business Ethics Oxford [u.a.] 29 3 510-527 [Zeitschriftenartikel]

Vorschau

Dannenbaum, Judith ; Edinger-Schons, Laura Marie ORCID: 0000-0002-8981-3379 ; Rese, Mario ; Ploetner, Olaf ; Wieseke, Jan (2020) What does it take to successfully implement a hybrid offering strategy? A contingency perspective. Journal of Service Management Research : SMR München 4 2/3 100-120 [Zeitschriftenartikel]

2019

Scheidler, Sabrina ; Edinger-Schons, Laura Marie ORCID: 0000-0002-8981-3379 ; Spanjol, Jelena ; Wieseke, Jan (2019) Scrooge posing as Mother Teresa: How hypocritical social responsibility strategies hurt employees and firms. Journal of Business Ethics Dordrecht 157 2 339-358 [Zeitschriftenartikel]

Edinger-Schons, Laura Marie ORCID: 0000-0002-8981-3379 ; Lengler-Graiff, Lars ; Scheidler, Sabrina ; Wieseke, Jan (2019) Frontline employees as corporate social responsibility (CSR) ambassadors: A quasi-field experiment. Journal of Business Ethics Dordrecht 157 2 359-373 [Zeitschriftenartikel]

Sipilä, Jenni ; Alavi, Sascha ; Edinger-Schons, Laura Marie ORCID: 0000-0002-8981-3379 ; Dörfer, Sabrina ; Wieseke, Jan The double-edged sword of corporate social responsibility in the luxury context. Lam, Son K. AMA Educators' Proceedings 30 CC-7 In: Understanding complexity, transforming the marketplace : AMA Winter Academic Conference 2019 : Austin, Texas, USA, 22-24 February 2019 (2019) Chicago, IL ; Red Hook, NY AMA Winter Marketing Educators’ Conference 2019 (Austin, TX) [Konferenzveröffentlichung]

Haumann, Till ; Güntürkün, Pascal ; Edinger-Schons, Laura Marie ORCID: 0000-0002-8981-3379 ; Wieseke, Jan Beneficial for whom? Customer motive attribution in coproduction contexts and its consequences for maintaining successful customer relationships. A2019-8279 In: 48th EMAC Annual Conference : May 28-31, 2019, Universität Hamburg, Germany, Proceedings (2019) Hamburg 48th EMAC 2019 (Hamburg, Germany) [Konferenzveröffentlichung]

2018

Hemmert, Giselmar A. J. ; Edinger-Schons, Laura Marie ORCID: 0000-0002-8981-3379 ; Wieseke, Jan ; Schimmelpfennig, Heiko (2018) Log-likelihood-based pseudo-R2 in logistic regression : deriving sample-sensitive benchmarks. Sociological Methods & Research : SMR Thousand Oaks [u.a.] 47 3 507-531 [Zeitschriftenartikel]

Edinger-Schons, Laura Marie ORCID: 0000-0002-8981-3379 ; Sipilä, Jenni ; Sen, Sankar ; Mende, Gina ; Wieseke, Jan (2018) Are two reasons better than one? The role of appeal type in consumer responses to sustainable products. Journal of Consumer Psychology : JCP Hoboken, NJ 28 4 644-664 [Zeitschriftenartikel]

Edinger-Schons, Laura Marie ORCID: 0000-0002-8981-3379 ; Lengler-Graiff, Lars ; Scheidler, Sabrina ; Mende, Gina ; Wieseke, Jan Listen to the voice of the customer - a field-experimental study on customer involvement in corporate social responsibility. (2018) 8th Business and Society Research Seminar 2018 (Mannheim, Germany) [Präsentation auf Konferenz]

Edinger-Schons, Laura Marie ORCID: 0000-0002-8981-3379 ; Lengler-Graiff, Lars ; Scheidler, Sabrina ; Mende, Gina ; Wieseke, Jan Listen to the voice of the customer - a field-experimental study on customer involvement in corporate social responsibility. Annual Meeting Proceedings / Academy of Management 2018,1 13503 In: Annual Meeting Proceedings / Academy of Management (2018) Chicago, IL 78th Annual Meeting of the Academy of Management (Chicago, IL) [Konferenzveröffentlichung]

2016

Wieseke, Jan ; Kolberg, Anika ; Edinger-Schons, Laura Marie ORCID: 0000-0002-8981-3379 (2016) Life could be so easy : the convenience effect of round price endings. Journal of the Academy of Marketing Science New York, NY 44 4 474-494 [Zeitschriftenartikel]

Mende, Gina ; Edinger-Schons, Laura Marie ORCID: 0000-0002-8981-3379 ; Wieseke, Jan ; Schmitz, Christian Joining virtual brand communities : does every honeymoon have it's hangover? Hennig-Thurau, Thosten AMA Educators' Proceedings 27 C-96 In: What happens in marketing, stays digital : rethinking marketing in the era of unlimited data : Winter Marketing Academic Conference 2016 : Las Vegas, Nevada, USA, 26-28 February 2016 (2016) Chicago, Ill. ; Red Hook, NY AMA Winter Marketing Educators' Conference 2016 (Las Vegas, NV) [Konferenzveröffentlichung]

Habel, Johannes ; Edinger-Schons, Laura Marie ORCID: 0000-0002-8981-3379 ; Alavi, Sascha ; Wieseke, Jan (2016) Warm glow or extra charge? The ambivalent effect of corporate social responsibility activities on customers’ perceived price fairness. Journal of Marketing : JM Thousand Oaks, CA 80 1 84-105 [Zeitschriftenartikel]

Mende, Gina ; Edinger-Schons, Laura Marie ORCID: 0000-0002-8981-3379 ; Wieseke, Jan ; Schmitz, Christian Joining virtual brand communities : does every honeymoon have it's hangover? (2016) CIARG Conference (Henley-on-Thames, GB) [Präsentation auf Konferenz]

Scheidler, Sabrina ; Edinger-Schons, Laura Marie ORCID: 0000-0002-8981-3379 ; Wieseke, Jan Not guilty? The many faces of corporate social responsibility and the role of consumers’ perceived guilt as a determinant of boycotting. Hennig-Thurau, Thosten AMA Educators' Proceedings 27 L-17 In: What happens in marketing, stays digital : rethinking marketing in the era of unlimited data : Winter Marketing Academic Conference 2016 : Las Vegas, Nevada, USA, 26-28 February 2016 (2016) Chicago, Ill. ; Red Hook, NY AMA Winter Marketing Educators' Conference 2016 (Las Vegas, NV) [Konferenzveröffentlichung]

Güntürkün, Pascal ; Haumann, Till ; Wieseke, Jan ; Edinger-Schons, Laura Marie ORCID: 0000-0002-8981-3379 The dynamic effects of customers’ attributions of coproduction motives for customer’s satisfaction over time. Hennig-Thurau, Thosten AMA Educators' Proceedings 27 K-43 In: What happens in marketing, stays digital : rethinking marketing in the era of unlimited data : Winter Marketing Academic Conference 2016 : Las Vegas, Nevada, USA, 26-28 February 2016 (2016) Chicago, Ill. ; Red Hook, NY AMA Winter Marketing Educators' Conference 2016 (Las Vegas, NV) [Konferenzveröffentlichung]

2015

Kraus, Florian ORCID: 0000-0001-6807-6544 ; Haumann, Till ; Ahearne, Michael ; Wieseke, Jan (2015) When sales managers and salespeople disagree in the appreciation for their firm: The phenomenon of organizational identification tension. Journal of Retailing New York, NY [u.a.] 91 3 486-515 [Zeitschriftenartikel]

Haumann, Till ; Güntürkün, Pascal ; Edinger-Schons, Laura Marie ORCID: 0000-0002-8981-3379 ; Wieseke, Jan (2015) Engaging customers in coproduction processes : how value-enhancing and intensity-reducing communication strategies mitigate the negative effects of coproduction intensity. Journal of Marketing : JM Thousand Oaks, CA 79 6 17-33 [Zeitschriftenartikel]

Kolberg, Anika ; Edinger-Schons, Laura Marie ORCID: 0000-0002-8981-3379 ; Wieseke, Jan Keep it simple - how retailers can use round prices to increase convenience. 70 In: Collaboration in research : EMAC 2015, Leuven, May 26-29 (2015) Leuven EMAC 2015 (Leuven, NL) [Konferenzveröffentlichung]

Edinger-Schons, Laura Marie ORCID: 0000-0002-8981-3379 ; Sen, Sankar ; Mende, Gina ; Wieseke, Jan Are two Reasons really better than one? What Companies can do (Wrong) in Selling Sustainable Products. (2015) AMA Summer Marketing Educators' Conference (Chigaco, IL) [Präsentation auf Konferenz]

Edinger-Schons, Laura Marie ORCID: 0000-0002-8981-3379 ; Scheidler, Sabrina ; Sen, Sankar ; Wieseke, Jan "I don’t buy your story!" A field experimental study of the detrimental effects of narrative story telling in Corporate Social Responsibility communication. 151 In: Collaboration in research : EMAC 2015, Leuven, May 26-29 (2015) Leuven EMAC 2015 (Leuven, NL) [Konferenzveröffentlichung]

2014

Edinger-Schons, Laura Marie ORCID: 0000-0002-8981-3379 ; Rese, Mario ; Wieseke, Jan ; Rasmussen, Wiebke ; Weber, Daniel ; Strotmann, Wolf-Christian (2014) There is nothing permanent except change - analyzing individual price dynamics in "pay-what-you-want" situations. Marketing Letters Dordrecht [u.a.] 25 1 25-36 [Zeitschriftenartikel]

Edinger-Schons, Laura Marie ORCID: 0000-0002-8981-3379 ; Sen, Sankar ; Mende, Gina ; Wieseke, Jan Team Up For the Environment! Encouraging Customers’ Sustainable Purchase Behavior through Marketing Communication Strategies. (2014) CIARG Conference (Amsterdam, NL) [Präsentation auf Konferenz]

Edinger-Schons, Laura Marie ORCID: 0000-0002-8981-3379 ; Sen, Sankar ; Scheidler, Sabrina ; Wieseke, Jan I Don’t buy Your Story! A Field Experimental Study on the Detrimental Effects of Narrative Storytelling in Corporate Social Responsibility Communication. (2014) CIARG Conference (Amsterdam, NL) [Präsentation auf Konferenz]

Güntürkün, Pascal ; Haumann, Till ; Wieseke, Jan ; Edinger-Schons, Laura Marie ORCID: 0000-0002-8981-3379 Engaging customers in co-production processes : how value-enhancing and intensity-reducing communication strategies mitigate the negative effects of coproduction intensity. Hunter, Gary AMA Educators' Proceedings 25 N-2 In: Engaging customers : AMA Winter Marketing Educators' Conference 2014 ; Orlando, Florida, USA, 21 - 23 February 2014 (2014) Chicago, IL ; Red Hook, NY AMA Winter Marketing Educators' Conference 2014 (Orlando, FL) [Konferenzveröffentlichung]

2013

Rajab, Thomas ; Kraus, Florian ORCID: 0000-0001-6807-6544 ; Wieseke, Jan (2013) Resolving conflict over salespeople's brand adoption in franchised channels of distribution. Review of Managerial Science : RMS Berlin [u.a.] 7 4 443-473 [Zeitschriftenartikel]

Ahearne, Michael ; Haumann, Till ; Kraus, Florian ORCID: 0000-0001-6807-6544 ; Wieseke, Jan Challenging the Bounds of Marketing thoughts on Identification: A Relational Perspective. Rindfleisch, Aric AMA Winter and Summer Educators' Conference Proceedings 24 147-148 In: Challenging the bounds of marketing thought : AMA Winter Marketing Educators' Conference 2013 ; Las Vegas, Nevada, USA, 15 - 17 February 2013 (2013) Chicago, Ill. ; Red Hook, NY AMA Winter Marketing Educators' Conference 2013 (Las Vegas, Nev.) [Konferenzveröffentlichung]

Ahearne, Michael ; Haumann, Till ; Kraus, Florian ORCID: 0000-0001-6807-6544 ; Wieseke, Jan (2013) It's a Matter of Congruence: How Interpersonal Identification between Sales Managers and Salespersons Shapes Sales Success. Journal of the Academy of Marketing Science New York, NY 41 6 625-648 [Zeitschriftenartikel]

Wieseke, Jan ; Edinger-Schons, Laura Marie ORCID: 0000-0002-8981-3379 ; Scheidler, Sabrina Talk is silver; silence is golden? A field-experimental study on determinants of successful CSR communication. Rindfleisch, Aric AMA Educators' Proceedings 24 57 In: Challenging the bounds of marketing thought : AMA Winter Marketing Educators' Conference 2013 ; Las Vegas, Nevada, USA, 15 - 17 February 2013 (2013) Chicago, IL ; Red Hook, NY AMA Winter Marketing Educators' Conference 2013 (Las Vegas, NV) [Konferenzveröffentlichung]

2012

Kraus, Florian ORCID: 0000-0001-6807-6544 ; Rajab, Thomas ; Wieseke, Jan (2012) Should Firms Encourage Salespeople to Promote House Brands in Customer Interaction? An Empirical Investigation of Financial Outcomes and Customer Response. Schmalenbach Business Review : Sbr Düsseldorf 64 4 331-363 [Zeitschriftenartikel]

Wieseke, Jan ; Kraus, Florian ORCID: 0000-0001-6807-6544 ; Ahearne, Michael ; Mikolon, Sven (2012) Multiple Identification Foci and Their Countervailing Effects on Salespeople's Negative Headquarters Stereotypes. Journal of Marketing : JM Thousand Oaks, CA 76 3 1-20 [Zeitschriftenartikel]

Kraus, Florian ORCID: 0000-0001-6807-6544 ; Haumann, Till ; Ahearne, Michael ; Wieseke, Jan ; Lam, Son K. When sales managers and salespeople disagree in the appreciation for their firm: The phenomenon of organizational identification tension. Bharadwaj, Sundar AMA Educators' Proceedings 23 111-112 In: Marketing Theory and Applications : proceedings of a meeting held 17-19 February 2012, St. Petersburg, Florida, USA (2012) Chicago, IL ; Red Hook, NY AMA Winter Marketing Educators' Conference 2012 (St. Petersburg) [Konferenzveröffentlichung]

Kraus, Florian ORCID: 0000-0001-6807-6544 ; Geigenmüller, Anja ; Wieseke, Jan (2012) On the Role of Empathy in Customer-Employee Interactions. Journal of Service Research : JSR Thousand Oaks, Calif. [u.a.] 15 3 71-87 [Zeitschriftenartikel]

Luo, Xueming ; Wieseke, Jan ; Homburg, Christian (2012) Incentivizing CEOs to build customer- and employee-firm relations for higher customer satisfaction and firm value. Journal of the Academy of Marketing Science New York, NY 40 6 745-758 [Zeitschriftenartikel]

Homburg, Christian ; Artz, Martin ; Wieseke, Jan (2012) Marketing Performance Measurement Systems: Does Comprehensiveness Really Improve Performance? Journal of Marketing : JM Thousand Oaks, CA 76 3 56-77 [Zeitschriftenartikel]

Kraus, Florian ORCID: 0000-0001-6807-6544 ; Ahearne, Michael ; Lam, Son K. ; Wieseke, Jan (2012) Toward A Contingency Framework of Interpersonal Influence in Organizational Identification Diffusion. Organizational Behavior and Human Decision Processes Amsterdam [u.a.] 118 2 168-172 [Zeitschriftenartikel]

Homburg, Christian ; Kühnl, Christina ; Wieseke, Jan Will it Ever Fly? The Neglected Role of the Firm-Internal Uncertainty-Adoption-Performance Chain. Arnold, Todd J. AMA Winter and Summer Educators' Conference Proceedings 23 126 In: Marketing Theory and Applications : Proceedings of a meeting held 17-19 February 2012, St. Petersburg, Florida, USA (2012) Red Hook, NY [Konferenzveröffentlichung]

Wieseke, Jan ; Rese, Mario ; Rasmussen, Wiebke ; Edinger-Schons, Laura Marie ORCID: 0000-0002-8981-3379 ; Strotmann, Wolf-Christian ; Weber, Daniel There is nothing permanent except change : analyzing individual price dynamics in "pay-what-you-want" situations. Bharadwaj, Sunda AMA Educators' Proceedings 23 264 In: AMA winter educators conference 2012 : St. Petersburg, Florida, USA, 17-19 February 2012 (2012) Chicago, IL ; Red Hook, NY AMA Winter Marketing Educators' Conference 2012 (St. Petersburg, FL) [Konferenzveröffentlichung]

2011

Homburg, Christian ; Wieseke, Jan (2011) Handbuch Vertriebsmanagement : Strategie, Führung, Informationsmanagement, CRM. Wiesbaden [Buch]

Wieseke, Jan ; Ahearne, Michael ; Kraus, Florian ORCID: 0000-0001-6807-6544 ; Mikolon, Sven The Janus Face of Salespersons' Social Identification: Negative Outgroup Stereotypes and their Impact on Sales Performance. Srinivasan, Raji AMA Educators' Proceedings 22 367 In: AMA Winter Educators' Conference 2011: Marketing Theory and Applications : Proceedings of a meeting held 18-20 February 2011, Austin, Texas, USA (2011) Chicago, IL ; Red Hook, NY AMA Winter Educators' Conference 2011 (Austin, TX) [Konferenzveröffentlichung]

Homburg, Christian ; Wieseke, Jan (2011) Professionelles Vertriebsmanagement - Der Status Quo in Forschung und Praxis. Homburg, Christian Handbuch Vertriebsmanagement Wiesbaden 3-31 [Buchkapitel]

Homburg, Christian ; Wieseke, Jan ; Lukas, Bryan A. ; Mikolon, Sven (2011) When salespeople develop negative headquarters stereotypes: performance effects and managerial remedies. Journal of the Academy of Marketing Science New York, NY 39 5 664-682 [Zeitschriftenartikel]

Vorschau

Homburg, Christian ; Wieseke, Jan ; Lukas, Bryan A. ; Mikolon, Sven (2011) When Salespeople Harbor Negative Stereotypes of their Corporate Headquarters : How Harmful is it and How can it be Avoided. Reihe: Wissenschaftliche Arbeitspapiere / Institut für Marktorientierte Unternehmensführung Mannheim W138e [Arbeitspapier]

Vorschau

Homburg, Christian ; Kühnl, Christina ; Wieseke, Jan Firm-Internal Drivers of New Product Performance: The Neglected Role of Internal Adoption and Perceived New Product Uncertainty. Srinivasan, Raji AMA Educators' Proceedings 22 130-131 In: Marketing Theory and Applications : proceedings of a meeting held 17-19 February 2012, St. Petersburg, Florida, USA (2011) Chicago, IL ; Red Hook, NY AMA Winter Educators' Conference (St. Petersburg, FL) [Konferenzveröffentlichung]

Wieseke, Jan ; Kraus, Florian ORCID: 0000-0001-6807-6544 ; Alavi, Sascha ; Kessler-Thönes, Tino (2011) How Leaders' Motivation Transfers to Customer Service Representatives. Journal of Service Research : JSR Chicago, IL 14 2 214-233 [Zeitschriftenartikel]

Wieseke, Jan ; Ahearne, Michael ; Kraus, Florian ORCID: 0000-0001-6807-6544 ; Mikolon, Sven Salespeople’s negative out-group stereotypes in sales organizations. Proceedings of the ... Annual Conference of the Academy of Marketing Science 40 15 In: AMS 40th Anniversary Conference 2011 : The Sustainable Global Marketplace, Coral Gables, Florida, USA May 24 - 27, 2011 (2011) Coral Gables, FL AMS Annual Conference 2011 (Coral Gables, FL) [Konferenzveröffentlichung]

2010

Homburg, Christian ; Wieseke, Jan ; Kühnl, Christina (2010) Social influence on salespeople’s adoption of sales technology: a multilevel analysis. Journal of the Academy of Marketing Science New York, NY 38 2 159-168 [Zeitschriftenartikel]

Luo, Xueming ; Homburg, Christian ; Wieseke, Jan (2010) Customer satisfaction, analyst stock recommendations, and firm value. Journal of Marketing Research : JMR Chicago, IL 47 6 1041-1058 [Zeitschriftenartikel]

Kraus, Florian ORCID: 0000-0001-6807-6544 ; Lingenfelder, Michael ; Wieseke, Jan (2010) Ist Marktorientierung ansteckend? Der Transfer der Marktorientierung über Hierarchieebenen - eine empirische Mehrebenenuntersuchung. Zeitschrift für Betriebswirtschaft : ZfB Wiesbaden 80 4 383-416 [Zeitschriftenartikel]

Wieseke, Jan ; Kraus, Florian ORCID: 0000-0001-6807-6544 ; Rajab, Thomas (2010) Ein interdisziplinärer Ansatz zur Überwindung von Technologieadoptionsbarrieren. Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : Zfbf Wiesbaden 62 7 822-859 [Zeitschriftenartikel]

Wieseke, Jan ; Kraus, Florian ORCID: 0000-0001-6807-6544 ; Rajab, Thomas (2010) Förderung des Eigenmarkenverkaufs durch Vertriebsmitarbeiter – Eine empirische Analyse informeller Anreizfaktoren. Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : Zfbf Wiesbaden 62 1 2-29 [Zeitschriftenartikel]

Kraus, Florian ORCID: 0000-0001-6807-6544 ; Ahearne, Michael ; Lam, Son K. ; Wieseke, Jan Organizational Identification Diffusion Among Frontline Employees: Relative Strength of Interpersonal Influencers. (2010) AMA Winter Marketing Educators' Conference 2010 (New Orleans, Louis.) [Präsentation auf Konferenz]

2009

Homburg, Christian ; Wieseke, Jan ; Bornemann, Torsten (2009) Implementing the Marketing Concept at the Employee-Customer Interface: The Role of Customer Need Knowledge. Journal of Marketing : JM Thousand Oaks, CA 73 4 64-81 [Zeitschriftenartikel]

Homburg, Christian ; Wieseke, Jan ; Kühnl, Christina (2009) If one steps out of the Phalanx : Analyzing leaders; influence on sales force automation adoption with a quadratic dataset. Reihe: Wissenschaftliche Arbeitspapiere / Institut für Marktorientierte Unternehmensführung Mannheim W125e [Arbeitspapier]

Vorschau

Homburg, Christian ; Wieseke, Jan ; Kühnl, Christina Social Influence on Salespeople’s SFA Adoption: A Multilevel Analysis. (2009) AMA Winter Educators\\\' Conference (Tampa, USA) [Präsentation auf Konferenz]

Homburg, Christian ; Wieseke, Jan ; Kühnl, Christina If One Steps Out of the Phalanx: Analyzing Leaders' Influence on Sales Force Automation Adoption with a Four Source Dataset. Reynolds, Kristy AMA Educators' Proceedings 20 156-157 In: Marketing Theory and Applications : Proceedings of a meeting held 20-23 February 2009, Tampa, Florida, USA (2009) Red Hook, NY AMA Winter Educators Conference 2009 (Tampa, FL) [Konferenzveröffentlichung]

Luo, Xueming ; Homburg, Christian ; Wieseke, Jan (2009) Customer Satisfaction, Analyst Stock Recommendations, and Firm Value. Reihe: Wissenschaftliche Arbeitspapiere / Institut für Marktorientierte Unternehmensführung Mannheim W127e [Arbeitspapier]

Vorschau

Homburg, Christian ; Wieseke, Jan ; Hoyer, Wayne D. (2009) Social Identity and the Service-Profit Chain. Journal of Marketing : JM Thousand Oaks, CA 73 2 38-54 [Zeitschriftenartikel]

2008

Wieseke, Jan ; Homburg, Christian ; Lee, Nick (2008) Understanding the adoption of new brands through salespeople: a multilevel framework. Journal of the Academy of Marketing Science New York, NY 36 2 278-291 [Zeitschriftenartikel]

Homburg, Christian ; Artz, Martin ; Wieseke, Jan ; Schenkel, Bernhard (2008) Gestaltung und Erfolgsauswirkungen der Absatzplanung: Eine branchenübergreifende empirische Analyse. Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : Zfbf Wiesbaden 60 8 634-670 [Zeitschriftenartikel]

Homburg, Christian ; Wieseke, Jan ; Hoyer, Wayne D. (2008) Social Identity and the Service-Profit Chain. Reihe: Wissenschaftliche Arbeitspapiere / Institut für Marktorientierte Unternehmensführung Mannheim W123e [Arbeitspapier]

Vorschau

Wieseke, Jan ; Ullrich, Johannes ; Christ, Oliver ; Dick, Rolf van (2008) Organizational Identification as a Determinant of Customer Orientation in Service Organizations. Reihe: Wissenschaftliche Arbeitspapiere / Institut für Marktorientierte Unternehmensführung Mannheim W116e [Arbeitspapier]

Vorschau

Kraus, Florian ORCID: 0000-0001-6807-6544 ; Kessler-Thönes, Tino ; Wieseke, Jan The Motivation-Spillover-Principle: How Leaders Motivate Salespeople to Adopt Sales Technology. Brown, Tom J. AMA Winter and Summer Educators' Conference Proceedings 19 80-81 In: Winter Educators' Conference 2008 : Proceedings of a meeting held 15-18 February 2008, Austin, Texas (2008) Chicago, Ill. [u.a.] [Konferenzveröffentlichung]

2007

Kraus, Florian ORCID: 0000-0001-6807-6544 ; Wieseke, Jan ; Lee, Nick ; Rajab, Thomas The dissemination of market orientation in sales organizations: A three level study of the direct and indirect influences of leaders' market orientation. AMA Winter and Summer Educators' Conference Proceedings 18 339-340 In: AMA Winter Educators' Conference 2007 : Marketing Theory and Applications; February 16-19, 2007, San Diego, Ca (2007) Chicago, IL ; Red Hook, NY AMA Winter Educators' Conference 2007 (San Diego, CA) [Konferenzveröffentlichung]

Wieseke, Jan ; Ullrich, Johannes ; Christ, Oliver ; Dick, Rolf van (2007) Organizational identification as a determinant of customer orientation in service organizations. Marketing Letters Dordrecht [u.a.] 18 4 265-278 [Zeitschriftenartikel]

2006

Kraus, Florian ORCID: 0000-0001-6807-6544 ; Lingenfelder, Michael ; Wieseke, Jan ; Betzien, Michael (2006) Marktorientierung als Erfolgsfaktor in Dienstleistungsunternehmen. Anwendung und Erfolgswirkung der Marktorientierung im Tourismus-Bereich. Tourismus Journal Stuttgart 10 305-309 [Zeitschriftenartikel]