Differential learning in communication networks : interpersonal communication moderating influences of news media usage on political knowledge

Schäfer, Anne

DOI: https://doi.org/10.1093/ijpor/edv019
URL: https://academic.oup.com/ijpor/article-lookup/doi/...
Document Type: Article
Year of publication: 2015
The title of a journal, publication series: International Journal of Public Opinion Research
Volume: 27
Issue number: 4
Page range: 509-543
Place of publication: Oxford
Publishing house: Oxford Univ. Press
ISSN: 0954-2892 , 1471-6909
Publication language: English
Institution: Außerfakultäre Einrichtungen > Mannheim Centre for European Social Research - Research Department B
Subject: 320 Political science
Abstract: This article explores how interpersonal political communication moderates the effect of news media usage on political knowledge; discussant heterogeneity, and expertise are further contingent factors. Using data from the Comparative National Elections Project, these interactive relationships are investigated in East and West Germany around the 1990 election in a comparative manner. The learning effects of media consumption are both reinforced and attenuated by frequent discussions: Reevaluating media content induces both clarity and confusion. And it is not simply that more interpersonal communication matters. Heterogeneous discussions (which provide information on the “other side” and contribute to a broad understanding of the political landscape) and political experts (who offer high-quality information) are most conductive to learning from media sources.

Dieser Eintrag ist Teil der Universitätsbibliographie.

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