On the popularity of agentic and communal narcissists: The tit-for-tat hypothesis


Rentzsch, Katrin ; Gebauer, Jochen E.



DOI: https://doi.org/10.1177/0146167218824359
URL: https://journals.sagepub.com/doi/abs/10.1177/01461...
Additional URL: https://www.researchgate.net/publication/329268219...
Document Type: Article
Year of publication: 2019
The title of a journal, publication series: Personality and Social Psychology Bulletin : PSPB
Volume: 45
Issue number: 9
Page range: 1365-1377
Place of publication: Thousand Oaks, Calif.
Publishing house: Sage Publ.
ISSN: 0146-1672 , 1552-7433
Publication language: English
Institution: Außerfakultäre Einrichtungen > Mannheim Centre for European Social Research - Research Department A
Subject: 300 Social sciences, sociology, anthropology
Abstract: Among well-acquainted people, those high on agentic narcissism are less popular than those low on agentic narcissism. That popularity-difference figures prominently in the narcissism literature. But why are agentic narcissists less popular? We propose a novel answer―the tit-for-tat hypothesis. It states that agentic narcissists like other people less than non-narcissists do and that others reciprocate by liking agentic narcissists less in return. We also examine whether the tit-for-tat hypothesis generalizes to communal narcissism. A large round-robin study (N = 474) assessed agentic and communal narcissism (Wave 1) and included two round-robin waves (Waves 2-3). The round-robin waves assessed participants’ liking for all round-robin group members (2,488 informant-reports). The tit-for-tat hypothesis applied to agentic narcissists. It also applied to communal narcissists, albeit in a different way. Compared with non-narcissists, communal narcissists liked other people more and―in return―those others liked communal narcissists more. Our results elaborate on and qualify the thriving literature on narcissists’ popularity.




Dieser Eintrag ist Teil der Universitätsbibliographie.




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