Internal marketing influences volunteer outcomes in arts organizations: A multiple mediation analysis


Rottler, Maren ; Gross, Hellen P.


Document Type: Conference presentation
Year of publication: 2017
Conference title: 11th Workshop on the Challenges of Managing the Third Sector
Location of the conference venue: Belfast, Northern Ireland
Date of the conference: 06/2017
Publication language: English
Institution: Business School > ABWL, Public & Non Profit Management (Helmig)
Subject: 650 Management




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Rottler, Maren ; Gross, Hellen P. Internal marketing influences volunteer outcomes in arts organizations: A multiple mediation analysis. (2017) 11th Workshop on the Challenges of Managing the Third Sector (Belfast, Northern Ireland) [Conference presentation]


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