Perception of complexity in pricing schemes – A conjoint-based approach

Document Type:	Conference presentation
Year of publication:	2015
Conference title:	EMAC Conference 2015: Collaboration in Research
Location of the conference venue:	Leuven, Belgium
Date of the conference:	26.-29.05.2015
Publication language:	English
Institution:	Business School > Marketing & Innovation (Kuester 2005-)
Subject:	330 Economics

BASE: Schuhmacher, Monika C. ; Feurer, Sven ; Holthusen, Christoph ; Kuester, Sabine

Google Scholar: Schuhmacher, Monika C. ; Feurer, Sven ; Holthusen, Christoph ; Kuester, Sabine

ORCID: Schuhmacher, Monika C. ; Feurer, Sven ; Holthusen, Christoph ; Kuester, Sabine

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