How we live it and how we remember it: Investigating the role of remembering on customer experience evaluations

Blečić, Aleksandar ; Kuester, Sabine

Document Type: Conference presentation
Year of publication: 2021
Conference title: EMAC Doctoral Colloquium 2021
Location of the conference venue: Online
Date of the conference: 23.-25.05.2021
Related URLs:
Publication language: English
Institution: Business School > Marketing & Innovation (Kuester 2005-)
Subject: 330 Economics

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