Kundenzufriedenheit: ein Garant für Kundenloyalität?

Document Type:	Article
Year of publication:	2000
The title of a journal, publication series:	Absatzwirtschaft
Volume:	43
Issue number:	1/2
Page range:	82-91
Place of publication:	Düsseldorf
Publishing house:	Verl.-Gruppe Handelsblatt
ISSN:	0001-3374 , 0343-6039
Publication language:	German
Institution:	Business School > Business-to-Business Marketing, Sales & Pricing (Homburg 1998-)
Subject:	330 Economics

Dieser Eintrag ist Teil der Universitätsbibliographie.

BASE: Homburg, Christian ; Giering, Annette

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