Strategic Consensus and Performance: The Role of Strategy Type and Market-Related Dynamism


Homburg, Christian ; Krohmer, Harley ; Workman, John P.



Document Type: Article
Year of publication: 1999
The title of a journal, publication series: Strategic Management Journal
Volume: 20
Issue number: 4
Page range: 339-357
Place of publication: Chichester [u.a.]
Publishing house: Wiley
ISSN: 0143-2095 , 1097-0266
Publication language: English
Institution: Business School > Business-to-Business Marketing, Sales & Pricing (Homburg 1998-)
Subject: 330 Economics




Dieser Eintrag ist Teil der Universitätsbibliographie.




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