Messung und Management von Kundenzufriedenheit

Homburg, Christian ; Werner, Harald

Document Type: Article
Year of publication: 1998
The title of a journal, publication series: Marktforschung & Management : M & M
Issue number: 4
Page range: 131-135
Place of publication: Stuttgart
Publishing house: Schäffer-Poeschel
ISSN: 0933-7105
Publication language: German
Institution: Business School > ABWL u. Marketing I (Homburg)
Subject: 330 Economics

Dieser Eintrag ist Teil der Universitätsbibliographie.

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Homburg, Christian ; Werner, Harald (1998) Messung und Management von Kundenzufriedenheit. Marktforschung & Management : M & M Stuttgart 4 131-135 [Article]

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