Efficient Consumer Response (ECR) - Erfolg durch Kooperation mit dem Handel


Homburg, Christian ; Grandinger, Andreas ; Krohmer, Harley



Document Type: Article
Year of publication: 1996
The title of a journal, publication series: Absatzwirtschaft
Volume: 39
Issue number: 10
Page range: 86-92
Place of publication: Düsseldorf
Publishing house: Fachverl. Verl.-Gruppe Handelsblatt
ISSN: 0001-3374 , 0343-6039
Publication language: German
Institution: Business School > Business-to-Business Marketing, Sales & Pricing (Homburg 1998-)
Subject: 330 Economics




Dieser Eintrag ist Teil der Universitätsbibliographie.




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