Efficient Consumer Response (ECR) - Erfolg durch Kooperation mit dem Handel

Homburg, Christian ; Grandinger, Andreas ; Krohmer, Harley

Document Type: Article
Year of publication: 1996
The title of a journal, publication series: Signale aus der WHU Koblenz - Otto-Beisheim-Hochschule
Volume: 12
Issue number: 1
Page range: 5-10
Place of publication: Vallendar
Publishing house: WHU
ISSN: 1433-3759
Publication language: German
Institution: Business School > Business-to-Business Marketing, Sales & Pricing (Homburg 1998-)
Subject: 330 Economics

Dieser Eintrag ist Teil der Universitätsbibliographie.

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