Vom Monopolunternehmen zum kundenorientierten Dienstleister : Kundenzufriedenheitsmessung weist den Weg


Schierz, H.-J. ; Werner, Harald ; Homburg, Christian



Document Type: Article
Year of publication: 1996
The title of a journal, publication series: Gas : Zeitschrift für rationelle Energieanwendung
Volume: 47
Page range: 44-48
Place of publication: München
Publishing house: Oldenbourg
ISSN: 0343-2092
Publication language: German
Institution: Business School > Business-to-Business Marketing, Sales & Pricing (Homburg 1998-)
Subject: 330 Economics




Dieser Eintrag ist Teil der Universitätsbibliographie.




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