The Role of Cognition and Affect in the Formation of Customer Satisfaction - A Dynamic Perspective


Homburg, Christian ; Koschate, Nicole ; Hoyer, Wayne D.



Document Type: Article
Year of publication: 2006
The title of a journal, publication series: Journal of Marketing : JM
Volume: 70
Issue number: 3
Page range: 21-31
Place of publication: Chicago, Ill.
Publishing house: Publ. Group of the American Marketing Assoc.
ISSN: 0022-2429
Publication language: English
Institution: Business School > ABWL u. Marketing I (Homburg)
Subject: 330 Economics

Dieser Eintrag ist Teil der Universitätsbibliographie.




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