Governance of International Business Relationships: A Cross-Cultural Study on Alternative Governance Modes

Document Type:	Article
Year of publication:	2009
The title of a journal, publication series:	Journal of International Marketing
Volume:	17
Issue number:	3
Page range:	1-20
Place of publication:	Chicago, Ill.
Publishing house:	American Marketing Assoc.
ISSN:	1069-031X , 1547-7215
Publication language:	English
Institution:	Business School > Business-to-Business Marketing, Sales & Pricing (Homburg 1998-)
Subject:	330 Economics

Dieser Eintrag ist Teil der Universitätsbibliographie.

BASE: Homburg, Christian ; Cannon, Joseph P. ; Krohmer, Harley ; Kiedaisch, Ingo

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