Patientenorientierte Kommunikation als Erfolgsfaktor im Pharmamarketing

Hahn, Olaf K. ; Bauer, Hans H. ; Hammerschmidt, Maik

Document Type: Article
Year of publication: 2008
The title of a journal, publication series: Planung & Analyse
Volume: 35
Issue number: 2
Page range: 2-5
Place of publication: Frankfurt a.M.
Publishing house: Dt. Fachverl.
ISSN: 0724-9632 , 1617-1098
Publication language: German
Institution: Business School > ABWL u. Marketing II (Bauer 1993-, Em)
Subject: 330 Economics

Dieser Eintrag ist Teil der Universitätsbibliographie.

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