Psychological distance and the dual role of price


Bornemann, Torsten ; Homburg, Christian



DOI: https://doi.org/10.1086/659874
URL: http://www.jstor.org/stable/10.1086/659874
Additional URL: https://academic.oup.com/jcr/article/38/3/490/1807...
Document Type: Article
Year of publication: 2011
The title of a journal, publication series: Journal of Consumer Research : JCR
Volume: 38
Issue number: 3
Page range: 490-504
Place of publication: Chicago, Ill.
Publishing house: Univ. of Chicago Press
ISSN: 0093-5301 , 1537-5277
Publication language: English
Institution: Business School > ABWL u. Marketing I (Homburg)
Subject: 330 Economics

Dieser Eintrag ist Teil der Universitätsbibliographie.




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