Pricing Issues in B2B-Markets

Document Type:	Conference presentation
Year of publication:	2012
Conference title:	ISBM Academic Conference
Location of the conference venue:	Chicago, Ill.
Date of the conference:	15.-16.08.2012
Publication language:	English
Institution:	Business School > Business-to-Business Marketing, Sales & Pricing (Homburg 1998-)
Subject:	650 Management

BASE: Homburg, Christian ; Totzek, Dirk

Google Scholar: Homburg, Christian ; Totzek, Dirk

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