Corporate Social Responsibility in Business-to-Business Markets : How Organizational Customers Account for Supplier Corporate Social Responsibility Engagement

DOI:	https://doi.org/10.1509/jm.12.0089
URL:	http://journals.ama.org/doi/full/10.1509/jm.12.008...
Additional URL:	https://faculty.fuqua.duke.edu/~moorman/Marketing-...
Document Type:	Article
Year of publication:	2013
The title of a journal, publication series:	Journal of Marketing : JM
Volume:	77
Issue number:	6
Page range:	54-72
Place of publication:	Thousand Oaks, CA
Publishing house:	Sage Publishing
ISSN:	0022-2429 , 1547-7185
Publication language:	English
Institution:	Business School > Business-to-Business Marketing, Sales & Pricing (Homburg 1998-)
Subject:	330 Economics

Dieser Eintrag ist Teil der Universitätsbibliographie.

BASE: Homburg, Christian ; Stierl, Marcel ; Bornemann, Torsten

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