The Star Citizen phenomenon & the "ultimate dream management" technique in crowdfunding
Ahrens, Jan-Philipp
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Isaak, Andrew
;
Istipliler, Baris
;
Steininger, Dennis M.
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The Star Citizen Phenomenon & the _Ultimate Dream Management_ Tec.pdf
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URL:
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https://madoc.bib.uni-mannheim.de/52836
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Additional URL:
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https://aisel.aisnet.org/icis2019/crowds_social/cr...
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URN:
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urn:nbn:de:bsz:180-madoc-528366
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Document Type:
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Conference or workshop publication
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Year of publication:
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2019
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Book title:
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Proceedings of the International Conference on Information Systems - Information Systems at the Heart of Innovation Ecosystems : ICIS 2019, Munich, Germany, December 15-18, 2019
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The title of a journal, publication series:
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ICIS Proceedings
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Page range:
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Paper 1959
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Conference title:
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40th ICIS 2019
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Location of the conference venue:
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München, Germany
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Date of the conference:
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Dec. 15-18, 2019
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Publisher:
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Krcmar, Helmut
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Place of publication:
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Atlanta, GA
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Publishing house:
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AISeL
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ISBN:
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978-0-9966831-9-7
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Related URLs:
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Publication language:
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English
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Institution:
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Business School > Mittelstandsforschung u. Entrepreneurship (Woywode) Außerfakultäre Einrichtungen > Institut für Mittelstandsforschung (ifm)
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License:
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Creative Commons Attribution 4.0 International (CC BY 4.0)
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Subject:
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004 Computer science, internet 300 Social sciences, sociology, anthropology 650 Management
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Individual keywords (German):
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Management-Methoden , Träume , sozialer Austauschs , Sozialkapital
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Keywords (English):
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Crowdfunding , management technique , dreams , social exchange , social capital
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Abstract:
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Developing and keeping a community motivated is critical for success, particularly in self-hosted crowdfunding. Existing research has identified social capital as an important driver of such endeavors. However, the process of how social capital can be developed, managed, and targeted towards a common goal in digital settings is mostly unknown. Applying social exchange theory and a mixed-methods approach, we leverage a large dataset of one of the world’s most-funded crowdfunding projects – Star Citizen – to zoom in on the process of social capital development as a success factor. We depict how repeated social exchange and reciprocity norms foster the emergence of a cohesive and supportive community from a crowd of strangers. Moreover, we explain how this is used by Start Citizen within five themes of a novel and IS-enabled managerial technique focusing on dreams. Our insights generalize to contexts beyond crowdfunding that require the engagement of crowds for joint value creation.
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Translation of the title:
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Das Phänomen Star Citizen und die "Ultimate Dream Management" Technik im Crowdfunding
(German)
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 | Dieser Eintrag ist Teil der Universitätsbibliographie. |
 | Das Dokument wird vom Publikationsserver der Universitätsbibliothek Mannheim bereitgestellt. |
Search Authors in
BASE:
Ahrens, Jan-Philipp
;
Isaak, Andrew
;
Istipliler, Baris
;
Steininger, Dennis M.
Google Scholar:
Ahrens, Jan-Philipp
;
Isaak, Andrew
;
Istipliler, Baris
;
Steininger, Dennis M.
ORCID:
Ahrens, Jan-Philipp ORCID: 0000-0003-1866-7068 ; Isaak, Andrew ORCID: 0000-0001-5822-4355 ; Istipliler, Baris ; Steininger, Dennis M.
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