The use of IoT technology in durable consumer goods: Measuring customers’ perceptions and capturing their impact on the relationship with the manufacturerMettler, Stephan ; Homburg, Christian ; Ruhnau, Robin-Christopher
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Mettler, Stephan
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Homburg, Christian
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Ruhnau, Robin-Christopher
Google Scholar: Mettler, Stephan ; Homburg, Christian ; Ruhnau, Robin-Christopher ORCID: Mettler, Stephan ; Homburg, Christian ; Ruhnau, Robin-Christopher ![]()
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