Handbuch Kundenbindungsmanagement : Grundlagen - Konzepte - Erfahrungen

Publisher: Bruhn, Manfred ; Homburg, Christian
Document Type: Book
Year of publication: 2003
Place of publication: Wiesbaden
Publishing house: Gabler
ISBN: 3-409-42269-2
Edition: 4.
Publication language: German
Institution: Business School > Business-to-Business Marketing, Sales & Pricing (Homburg 1998-)
Subject: 330 Economics

Dieser Eintrag ist Teil der Universitätsbibliographie.

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