Intraorganizational Determinants of Key Account Effectiveness

Document Type:	Article
Year of publication:	2003
The title of a journal, publication series:	Journal of the Academy of Marketing Science
Volume:	31
Issue number:	1
Page range:	3-21
Place of publication:	New York, NY
Publishing house:	Springer Science + Business Media LLC
ISSN:	0092-0703 , 1552-7824
Publication language:	English
Institution:	Business School > Business-to-Business Marketing, Sales & Pricing (Homburg 1998-)
Subject:	330 Economics

Dieser Eintrag ist Teil der Universitätsbibliographie.

BASE: Workman, John P. ; Homburg, Christian ; Jensen, Ove

Google Scholar: Workman, John P. ; Homburg, Christian ; Jensen, Ove

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