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Springe zu: 2019 | 2014 | 2013 | 2012 | 2010
Anzahl der Einträge: 14.

2019

Welle, Markus ; Kuester, Sabine ORCID: 0000-0003-0985-2288 ; Schuhmacher, Monika C. Decision-making authority in innovation development: A dual mediation model. Lam, Son K. AMA Educators' Proceedings 30 ICM-11 In: 2019 AMA Winter Academic Conference : Understanding Complexity, Transforming the Marketplace, February 22-24, 2019, Austin, TX (2019) Chicago, IL ; Red Hook, NY 2019 AMA Winter Academic Conference (Austin, TX) [Konferenzveröffentlichung]

Barth, Madeline ; Kuester, Sabine ORCID: 0000-0003-0985-2288 Seizing the moment? Customers’ fear of missing out in mobile marketing. Lam, Son K. AMA Educators' Proceedings 30 CW-25 In: 2019 AMA Winter Academic Conference : Understanding Complexity, Transforming the Marketplace, February 22-24, 2019, Austin, TX (2019) Chicago, IL ; Red Hook, NY 2019 AMA Winter Academic Conference (Austin, TX) [Konferenzveröffentlichung]

Böhmer, Franziska ; Barth, Madeline Bringing "pins" and "likes" to the store: The influence of cueing social media popularity at the point of sale. Lam, Son K. AMA Educators' Proceedings 30 CC-64 In: 2019 AMA Winter Academic Conference : Understanding Complexity, Transforming the Marketplace, February 22-24, 2019, Austin, TX (2019) Chicago, IL ; Red Hook, NY 2019 AMA Winter Academic Conference (Austin, TX) [Konferenzveröffentlichung]

Janda, Sergej von ORCID: 0000-0003-1183-429X ; Ohnesorge, Frank How are we actually doing? Performance assessment of BOP innovation projects. Lam, Son K. AMA Educators' Proceedings 30 MC-2 In: 2019 AMA Winter Academic Conference : Understanding Complexity, Transforming the Marketplace, February 22-24, 2019, Austin, TX (2019) Chicago, IL ; Red Hook, NY 2019 AMA Winter Academic Conference (Austin, TX) [Konferenzveröffentlichung]

Homburg, Christian ; Wielgos, Dominik ; Kühnl, Christina Digital business capability and its effect on firm performance. Lam, Son K. AMA Educators' Proceedings 30 ICM-2 In: 2019 AMA Winter Academic Conference : Understanding Complexity, Transforming the Marketplace, February 22-24, 2019, Austin, TX (2019) Chicago, IL ; Red Hook, NY 2019 AMA Winter Academic Conference (Austin, TX) [Konferenzveröffentlichung]

Sipilä, Jenni ; Alavi, Sascha ; Edinger-Schons, Laura Marie ORCID: 0000-0002-8981-3379 ; Dörfer, Sabrina ; Wieseke, Jan The double-edged sword of corporate social responsibility in the luxury context. Lam, Son K. AMA Educators' Proceedings 30 CC-7 In: Understanding complexity, transforming the marketplace : AMA Winter Academic Conference 2019 : Austin, Texas, USA, 22-24 February 2019 (2019) Chicago, IL ; Red Hook, NY AMA Winter Marketing Educators’ Conference 2019 (Austin, TX) [Konferenzveröffentlichung]

Sipilä, Jenni ; Blatt, Inken ; Edinger-Schons, Laura Marie ORCID: 0000-0002-8981-3379 Overcoming the stigma - donations to stigmatized causes. Lam, Son K. AMA Educators' Proceedings 30 CC-6 In: Understanding complexity, transforming the marketplace : AMA Winter Academic Conference 2019 : Austin, Texas, USA, 22-24 February 2019 (2019) Chicago, IL ; Red Hook, NY AMA Winter Marketing Educators’ Conference 2019 (Austin, TX) [Konferenzveröffentlichung]

Sipilä, Jenni ; Alavi, Sascha ; Habel, Johannes ; Müller-Richter, Urs ; Edinger-Schons, Laura Marie ORCID: 0000-0002-8981-3379 The crux of the morality halo: The interplay of corporate social responsibility and price increases on consumers’ perceived price fairness. Lam, Son K. AMA Educators' Proceedings 30 CC-11 In: Understanding complexity, transforming the marketplace : AMA Winter Academic Conference 2019 : Austin, Texas, USA, 22-24 February 2019 (2019) Chicago, IL ; Red Hook, NY AMA Winter Marketing Educators’ Conference 2019 (Austin, TX) [Konferenzveröffentlichung]

2014

Kraus, Florian ORCID: 0000-0001-6807-6544 ; Ahearne, Michael ; Lam, Son K. (2014) Performance Impact of Middle Managers' Adaptive Strategy Implementation: the Role of Social Capital. Strategic Management Journal Chichester [u.a.] 35 1 68-87 [Zeitschriftenartikel]

2013

Ahearne, Michael ; Lam, Son K. ; Hayati, Babak ; Kraus, Florian ORCID: 0000-0001-6807-6544 (2013) Intrafunctional Competitive Intelligence and Sales Performance: A Social Network Perspective. Journal of Marketing : JM Thousand Oaks, CA 77 5 37-56 [Zeitschriftenartikel]

2012

Kraus, Florian ORCID: 0000-0001-6807-6544 ; Haumann, Till ; Ahearne, Michael ; Wieseke, Jan ; Lam, Son K. When sales managers and salespeople disagree in the appreciation for their firm: The phenomenon of organizational identification tension. Bharadwaj, Sundar AMA Educators' Proceedings 23 111-112 In: Marketing Theory and Applications : proceedings of a meeting held 17-19 February 2012, St. Petersburg, Florida, USA (2012) Chicago, IL ; Red Hook, NY AMA Winter Marketing Educators' Conference 2012 (St. Petersburg) [Konferenzveröffentlichung]

Kraus, Florian ORCID: 0000-0001-6807-6544 ; Ahearne, Michael ; Lam, Son K. ; Wieseke, Jan (2012) Toward A Contingency Framework of Interpersonal Influence in Organizational Identification Diffusion. Organizational Behavior and Human Decision Processes Amsterdam [u.a.] 118 2 168-172 [Zeitschriftenartikel]

2010

Kraus, Florian ORCID: 0000-0001-6807-6544 ; Ahearne, Michael ; Lam, Son K. ; Wieseke, Jan Organizational Identification Diffusion Among Frontline Employees: Relative Strength of Interpersonal Influencers. (2010) AMA Winter Marketing Educators' Conference 2010 (New Orleans, Louis.) [Präsentation auf Konferenz]

Lam, Son K. ; Kraus, Florian ORCID: 0000-0001-6807-6544 ; Ahearne, Michael (2010) The diffusion of market orientation throughout the organization: A social learning theory perspective. Journal of Marketing : JM Thousand Oaks, CA 74 5 61-79 [Zeitschriftenartikel]

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