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Anzahl der Einträge:
20
.
Hamann, Andreas
ORCID: 0000-0001-7423-8589
;
Gemmer, Lars
;
Bayerl, Andreas
The dynamics of ESG-related corporate misconduct and online employer review ratings.
(2024) 8th Marketing Strategy Meets Wall Street Conference (Cologne, Germany) [Präsentation auf Konferenz]
Hamann, Andreas
ORCID: 0000-0001-7423-8589
;
Gemmer, Lars
;
Bayerl, Andreas
The Dynamics of Corporate Misconduct and Online Employer Review Ratings.
(2024) EMAC 20204, Doctoral Colloqium, The 53rd Annual Conference of The European Marketing Academy (Bukarest, Romania) [Präsentation auf Konferenz]
Hamann, Andreas
ORCID: 0000-0001-7423-8589
;
Gemmer, Lars
;
Bayerl, Andreas
The Dynamics of Corporate Misconduct and Online Employer Review Ratings.
(2024) EMAC 2024, The 53rd Annual Conference of The European Marketing Academy (Bukarest, Romania) [Präsentation auf Konferenz]
Polenz, Ann-Kathrin
ORCID: 0009-0006-2673-3044
;
Bayerl, Andreas
;
Dover, Yaniv
;
Kraus, Florian
ORCID: 0000-0001-6807-6544
A balancing act: The tradeoff between information richness and rating distortion caused by abandonment of online reviews.
(2024) EMAC 2024, The 53rd Annual Conference of The European Marketing Academy (Bukarest, Romania) [Präsentation auf Konferenz]
Hamann, Andreas
ORCID: 0000-0001-7423-8589
;
Gemmer, Lars
;
Bayerl, Andreas
The dynamics of corporate misconduct and online employer review ratings.
(2024) ISMS Marketing Science Conference 2024 (Sydney, Australia) [Präsentation auf Konferenz]
Polenz, Ann-Kathrin
ORCID: 0009-0006-2673-3044
;
Bayerl, Andreas
;
Kraus, Florian
ORCID: 0000-0001-6807-6544
;
Sklar, Asael
Online opinions from minorities - who gets heard online?
(2024) 2024 AMA CBSIG Vienna Conference (Wien, Austria) [Präsentation auf Konferenz]
Beichert, Maximilian
;
Bayerl, Andreas
;
Goldenberg, Jacob
;
Lanz, Andreas
(2023)
Revenue generation through influencer marketing.
Journal of Marketing : JM Thousand Oaks, CA tba tba 1-24 [Zeitschriftenartikel]
Bayerl, Andreas
;
Goldenberg, Jacob
;
Shapira, Daniel
;
Stahl, Florian
ORCID: 0000-0002-2846-3424
Online employer reviews – It’s not all about the money, but also about the vibes.
(2022) EMAC 2022, European Marketing Academy Conference (Budapest, Hungary) [Präsentation auf Konferenz]
Bayerl, Andreas
;
Schoenmueller, Verena
;
Goldenberg, Jacob
;
Stahl, Florian
ORCID: 0000-0002-2846-3424
The weekend effect in online reviews and what Eleanor Rigby has to do with it.
(2022) EMAC Doctoral Colloquium 2022 (Budapest, Hungary) [Präsentation auf Konferenz]
Bayerl, Andreas
;
Shapira, Daniel
;
Goldenberg, Jacob
;
Stahl, Florian
ORCID: 0000-0002-2846-3424
Online employer reviews - On the interplay between workplace vibes and wage.
(2022) ISMS Marketing Science Conference (Online) [Präsentation auf Konferenz]
Beichert, Maximilian
;
Bayerl, Andreas
;
Goldenberg, Jacob
;
Lanz, Andreas U.
Who to target? Low- versus high-status seeding in user-generated content networks.
(2022) European Marketing Academy Conference (EMAC) (Budapest, Hungary) [Präsentation auf Konferenz]
Beichert, Maximilian
;
Bayerl, Andreas
;
Goldenberg, Jacob
;
Lanz, Andreas U.
Who to target? Low- versus high-status seeding in user-generated content networks.
(2022) ISMS Marketing Science Conference (Online) [Präsentation auf Konferenz]
Bayerl, Andreas
(2022)
Essays on the analysis of user-generated content using marketing analytics in a big data environment.
Mannheim [Dissertation]
Bayerl, Andreas
;
Goldenberg, Jacob
;
Shapira, Daniel
;
Stahl, Florian
ORCID: 0000-0002-2846-3424
The interplay between wages and online reviews on the labor market.
(2021) EMAC 2021 (online) [Präsentation auf Konferenz]
Bayerl, Andreas
;
Stahl, Florian
ORCID: 0000-0002-2846-3424
Stars that shine less bright at night.
(2021) EMAC Doctoral Colloquium 2021 (Online) [Präsentation auf Konferenz]
Bayerl, Andreas
;
Goldenberg, Jacob
;
Shapira, Daniel
;
Stahl, Florian
ORCID: 0000-0002-2846-3424
The interplay between wages and online reviews on the labor market.
(2021) 43. ISMS Marketing Science Conference (Online) [Präsentation auf Konferenz]
Beichert, Maximilian
;
Bayerl, Andreas
;
Goldenberg, Jacob
;
Lanz, Andreas U.
Who to target? Low- versus high-status seeding in user-generated content networks.
(2021) European Marketing Academy Conference (EMAC) (Madrid, Spain) [Präsentation auf Konferenz]
Beichert, Maximilian
;
Bayerl, Andreas
;
Goldenberg, Jacob
;
Lanz, Andreas U.
Who to target? Low- versus high-status seeding in user-generated content networks.
(2021) ISMS Marketing Science Conference (Online) [Präsentation auf Konferenz]
Beichert, Maximilian
;
Bayerl, Andreas
;
Goldenberg, Jacob
;
Lanz, Andreas U.
Who to target? Low- versus high-status seeding in user-generated content networks.
(2021) Marketing in Israel (Israel) [Präsentation auf Konferenz]
Gehrmann, Leonie
;
Kluge, Stefan
;
Bayerl, Andreas
;
Stahl, Florian
ORCID: 0000-0002-2846-3424
;
Knäble, Merlin
;
Mädche, Alexander
(2021)
Advertising information and communication technologies over time: An analysis of text and visual complexity.
SSRN Working Paper Series Rochester, NY [Arbeitspapier]
Diese Liste wurde am
Sat Aug 17 01:46:41 2024 CEST
automatisch erstellt.