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Anzahl der Einträge: 169.

2025

Wenz, Alexander ; Keusch, Florian

; Bach, Ruben L.

(2025) Measuring smartphone use: survey versus digital behavioral data.

Social Science Computer Review : SSCORE Thousand Oaks, Calif. [u.a.] 43 5 1030-1049 [Zeitschriftenartikel]

Vorschau

Hölzl, Johanna ; Keusch, Florian

; Sajons, Christoph (2025) The (mis)use of Google Trends data in the social sciences - A systematic review, critique, and recommendations.

Social Science Research Amsterdam ; Orlando, FL 126 Article 103099 1-22 [Zeitschriftenartikel]

Gaul, Johannes ; Keusch, Florian

; Rostam-Afschar, Davud

; Simon, Thomas (2025) Invitation messages for business surveys: A multi-armed bandit experiment.

ZEW Discussion Papers Mannheim 25-003 [Arbeitspapier]

2024

Keusch, Florian

; Pankowska, Paulina K. ; Cernat, Alexandru ; Bach, Ruben L.

(2024) Do you have two minutes to talk about your data? Willingness to participate and nonparticipation bias in Facebook data donation.

Field Methods Thousand Oaks, CA 36 4 279-293 [Zeitschriftenartikel]

Bach, Ruben L.

; Silber, Henning

; Gerdon, Frederic

; Keusch, Florian

; Schonlau, Matthias ; Schröder, Jette

(2024) To share or not to share – understanding individuals’ willingness to share biomarkers, sensor data, and medical records.

Information, Communication & Society : ICS London 1-19 [Zeitschriftenartikel]

Cernat, Alexandru ; Keusch, Florian

; Bach, Ruben L.

; Pankowska, Paulina K. (2024) Estimating measurement quality in digital trace data and surveys using the MultiTrait MultiMethod model.

Social Science Computer Review : SSCORE Thousand Oaks, Calif. [u.a.] tba tba 1-17 [Zeitschriftenartikel]

Beuthner, Christoph ; Weiß, Bernd

; Silber, Henning

; Keusch, Florian

; Schröder, Jette

(2024) Consent to data linkage for different data domains – the role of question order, question wording, and incentives. International Journal of Social Research Methodology : IJSRM London [u.a.] 27 4 375-388 [Zeitschriftenartikel]

Schröder, Jette

; Kapidzic, Sanja ; Silber, Henning

; Keusch, Florian

; Menold, Natalja

; Beuthner, Christoph (2024) Linking survey and Facebook data: mechanisms of consent and linkage.

International Journal of Social Research Methodology : IJSRM London [u.a.] tba tba 1-13 [Zeitschriftenartikel]

Gaul, Johannes ; Keusch, Florian

; Rostam-Afschar, Davud

; Simon, Thomas (2024) Invitation messages for business surveys: A multi-armed bandit experiment. TRR 266 Accounting for Transparency Working Paper Series Mannheim 170 [Arbeitspapier]

Rodewald, Frieder ; Keusch, Florian

; Szafran, Daria ; Bach, Ruben L.

Mesuring privacy behavior with donated data. (2024) Data Donation Symposium 2024 (Amsterdam, The Netherlands) [Präsentation auf Konferenz]

Silber, Henning

; Breuer, Johannes ; Felderer, Barbara ; Gerdon, Frederic

; Stammann, Patrick ; Daikeler, Jessica ; Keusch, Florian

; Weiß, Bernd

(2024) Asking for traces: A vignette study on acceptability norms and personal willingness to donate digital trace data. Social Science Computer Review : SSCORE Thousand Oaks, Calif. [u.a.] tba tba 1-26 [Zeitschriftenartikel]

Dehne, Julian ; Daikeler, Jessica ; Silber, Henning

; Rammstedt, Beatrice ; Keusch, Florian

; Kreuter, Frauke

; Blumenberg, Johannes N. ; Lechner, Clemens M. ; Römer, Lena ; Schoch, David ; Siegers, Pascal ; Jünger, Stefan ; Weller, Katrin Die Vermittlung von Best Practices zur Messung von Datenqualität in den quantitativen Sozialwissenschaften.

Klein, Maike ; Krupka, Daniel ; Winter, Cornelia ; Gergeleit, Martin ; Martin, Ludger GI-Edition : Lecture Notes in Informatics. Proceedings P-352 2223-2235 In: INFORMATIK 2024 : Lock-in or log out? Wie digitale Souveränität gelingt (2024) Bonn Data-Science-Community Workshop: Aktuelle Entwicklungen und Perspektiven (an Hochschulen) im Bereich Data Science (Wiesbaden, Germany) [Konferenzveröffentlichung]

Struminskaya, Bella ; Keusch, Florian

(2024) Advancements in online and mobile survey methods. Survey Methods : Insights from the Field Lausanne Special issue [Zeitschrift / Schriftenreihe]

2023

Keusch, Florian

; Bähr, Sebastian ; Haas, Georg-Christoph ; Kreuter, Frauke

; Trappmann, Mark (2023) Coverage error in data collection combining mobile surveys with passive measurement using apps: data from a German national survey.

Sociological Methods & Research : SMR Thousand Oaks [u.a.] 52 2 841-878 [Zeitschriftenartikel]

Trappmann, Mark ; Haas, Georg-Christoph ; Malich, Sonja ; Keusch, Florian

; Bähr, Sebastian ; Kreuter, Frauke

; Schwarz, Stefan (2023) Augmenting survey data with digital trace data: Is there a threat to panel retention? Journal of Survey Statistics and Methodology : JSSAM Oxford 11 3 541-552 [Zeitschriftenartikel]

Keusch, Florian

; Bach, Ruben L.

; Cernat, Alexandru (2023) Reactivity in measuring sensitive online behavior. Internet Research Bingley 33 3 1031-1052 [Zeitschriftenartikel]

Wenz, Alexander ; Keusch, Florian

(2023) The second-level smartphone divide: A typology of smartphone use based on frequency of use, skills, and types of activities.

Mobile Media & Communication London [u.a.] 11 3 459-483 [Zeitschriftenartikel]

Wenz, Alexander ; Keusch, Florian

(2023) Increasing the acceptance of smartphone-based data collection.

Public Opinion Quarterly : POQ Oxford 87 2 357-388 [Zeitschriftenartikel]

Kern, Christoph

; Gerdon, Frederic

; Bach, Ruben L.

; Keusch, Florian

; Kreuter, Frauke

Humans vs. Machines: Who is Perceived to Decide Fairer? An Experiment about Citizens’ Attitudes. (2023) Hybrid Human-Artificial Intelligence (HHAI) 2023 (München, Germany) [Präsentation auf Konferenz]

Struminskaya, Bella ; Keusch, Florian

(2023) Mobile devices and the collection of social research data. Skopek, Jan Research handbook on digital sociology Cheltenham ; Northampton, MA 101-114 [Buchkapitel]

Page, Elina T. ; Antoun, Christopher ; Gonzalez, Jeffrey ; Kantor, Linda ; Keusch, Florian

; Miller, Lauren ; Wenz, Alexander (2023) Editorial: Recent advances in survey methods for collecting food data.

Survey Methods : Insights from the Field Lausanne 2023 special issue: Food acquisition research and methods 1-8 [Zeitschriftenartikel]

Behrmann, Julia Al ; Marshall, Emily A. ; Keusch, Florian

Family size preferences in the face of work and family constraints. (2023) 118th American Sociological Association (ASA) Annual Meeting (Philadelphia, PA) [Präsentation auf Konferenz]

Breuer, Johannes ; Silber, Henning

; Daikeler, Jessica ; Felderer, Barbara ; Gerdon, Frederic

; Keusch, Florian

; Stammann, Patrick ; Weiß, Bernd

What can we ask for and how should we ask? An experimental vignette study on request and respondent characteristics affecting the acceptability of and willingness to agree to digital trace data donation. (2023) Data Donation Symposium 2023 (Zürich, Switzerland) [Präsentation auf Konferenz]

Cernat, Alexandru ; Keusch, Florian

; Bach, Ruben L.

; Pankowska, Paulina K. Estimating measurement quality in digital trace data and surveys using the MultiTrait MultiMethod model. (2023) ESRA 2023 Conference, European Survey Research Association Conference (Milano, Italy) [Präsentation auf Konferenz]

Guyer, Heidi ; Moakley, Margaret ; Keusch, Florian

; Struminskaya, Bella Provide or bring your own wearable device? An assessment of compliance, adherence, and representation in a national study. (2023) BigSurv23 (Big Data Meets Survey Science) (Quito, Ecuador) [Präsentation auf Konferenz]

Mehltretter, Johanna ; Keusch, Florian

; Sajons, Christoph Sustainable trend or trending mayfly? A systematic literature review and guidelines on using Google trends data for social science research. (2023) ESRA 2023 Conference, European Survey Research Association Conference (Milano, Italy) [Präsentation auf Konferenz]

Gaul, Johannes ; Keusch, Florian

; Rostam-Afschar, Davud

; Simon, Thomas Invitation messages for business surveys: A multi-armed bandit experiment. (2023) TRR 266 Annual Conference (Mannheim, Germany) [Präsentation auf Konferenz]

Keusch, Florian

; Pankowska, Paulina K. ; Bach, Ruben L.

; Cernat, Alexandru Do you have two minutes to talk about your data? Using data donation to collect Facebook data. (2023) 78th Annual AAPOR Conference, American Association for Public Opinion Research (Philadelphia, PA) [Präsentation auf Konferenz]

Mehltretter, Johanna ; Keusch, Florian

; Sajons, Christoph What do racists google? A systematic approach to selecting and validating Google trends data using the example of xenophobic attitudes. (2023) 25th General Online Research Conference 2023 (GOR 23) (Kassel, Germany) [Präsentation auf Konferenz]

Mehltretter, Johanna ; Keusch, Florian

; Sajons, Christoph What do racists google? Systematic approach to selecting and validating Google trends data using the example of xenophobic attitudes. (2023) 78th Annual AAPOR Conference, American Association for Public Opinion Research (Philadelphia, PA) [Präsentation auf Konferenz]

Pankowska, Paulina K. ; Keusch, Florian

; Bach, Ruben L.

; Cernat, Alexandru Measuring Facebook use: The accuracy of self-reported data vs. digital trace data. (2023) 25th General Online Research Conference 2023 (GOR 23) (Kassel, Germany) [Präsentation auf Konferenz]

Silber, Henning

; Breuer, Johannes ; Daikeler, Jessica ; Felderer, Barbara ; Gerdon, Frederic

; Keusch, Florian

; Weiß, Bernd

Sharing digital traces: Experimental evidence on the influence of the data type, the recipient, and a safe transmission. (2023) ESRA 2023 Conference, European Survey Research Association Conference (Milano, Italy) [Präsentation auf Konferenz]

Wenz, Alexander ; Keusch, Florian

; Bach, Ruben L.

Assessing the quality of digital behavioral data for measuring smartphone use. (2023) 4th Mobile Apps and Sensors in Surveys (MASS) Workshop 2023 - Contextual Integrity in Theory and Empirical Application (Manchester, UK) [Präsentation auf Konferenz]

Keusch, Florian

; Pankowska, Paulina K. ; Bach, Ruben L.

; Cernat, Alexandru Collect information about Facebook usage via data donation: Willingness, participation, and bias. (2023) Data Donation Symposium 2023 (Zürich, Switzerland) [Präsentation auf Konferenz]

Silber, Henning ; Breuer, Johannes ; Daikeler, Jessica ; Felderer, Barbara ; Gerdon, Frederic

; Keusch, Florian

; Stammann, Patrick ; Weiß, Bernd

Vignette study on: Acceptability norms and personal willigness to share digital trace data. (2023) CIPHER 2023 - 5th Annual Current Innovations in Probability-based Household Internet Panel Research Conference (Washington, D.C.) [Präsentation auf Konferenz]

Bach, Ruben L.

; Silber, Henning

; Schonlau, Matthias ; Schröder, Jette

; Gerdon, Frederic

; Keusch, Florian

To share or not to share -- Using open-ended survey questions to understand data sharing decisions. (2023) ESRA 2023 Conference, European Survey Research Association Conference (Milano, Italy) [Präsentation auf Konferenz]

Metz, Ashley ; Keusch, Florian

Sensor- and smartphone-based data collection in organization studies and management. (2023) 39th EGOS Colloquium - Organizing for the Good Life: Between Legacy and Imagination (Cagliari, Italy) [Präsentation auf Konferenz]

Wenz, Alexander ; Keusch, Florian

How to increase the acceptance of mobile app and sensor data collection? (2023) 78th Annual AAPOR Conference, American Association for Public Opinion Research (Philadelphia, PA) [Präsentation auf Konferenz]

Zhang, Chan ; Keusch, Florian

Exploring the effect of progress feedback and incentives on participant behaviors in ecological momentary assessment (EMA) studies. (2023) 78th Annual AAPOR Conference, American Association for Public Opinion Research (Philadelphia, PA) [Präsentation auf Konferenz]

Struminskaya, Bella ; Keusch, Florian

(2023) An academic perspective. Hellwig, Otto ; Wenzel, Olaf We celebrate 25 years of DGOF and 25 times GOR! Köln 12-13 [Buchkapitel]

Struminskaya, Bella ; Kühne, Simon ; Keusch, Florian

; Hellwig, Otto ; Oglesby, Stefan ; Wachenfeld-Schell, Alexandra (2023) 25th General Online Research Conference proceedings, [GOR 23, University of Kassel, 20-22 September 2023]. Köln [Buch]

Page, Elina T. ; Antoun, Christopher ; Gonzalez, Jeffrey ; Kantor, Linda ; Keusch, Florian

; Miller, Lauren ; Wenz, Alexander (2023) Special issue on Food Acquisition Research and Methods. Survey Methods : Insights from the Field Lausanne 1 3 = special issue [Zeitschrift / Schriftenreihe]

2022

Bähr, Sebastian ; Haas, Georg-Christoph ; Keusch, Florian

; Kreuter, Frauke

; Trappmann, Mark (2022) Missing data and other measurement quality issues in mobile geolocation sensor data.

Social Science Computer Review : SSCORE Thousand Oaks, Calif. [u.a.] 40 1 212-235 [Zeitschriftenartikel]

Cernat, Alexandru ; Keusch, Florian

(2022) Do surveys change behaviour? Insights from digital trace data. International Journal of Social Research Methodology : IJSRM London [u.a.] 25 1 79-90 [Zeitschriftenartikel]

Keusch, Florian

; Conrad, Frederick G. (2022) Using smartphones to capture and combine self-reports and passively measured behavior in social research. Journal of Survey Statistics and Methodology : JSSAM Oxford 10 4 863-885 [Zeitschriftenartikel]

Keusch, Florian

; Wenz, Alexander ; Conrad, Frederick G. (2022) Do you have your smartphone with you? Behavioral barriers for measuring everyday activities with smartphone sensors. Computers in Human Behavior Amsterdam [u.a.] 127 Article 107054 [Zeitschriftenartikel]

Keusch, Florian

; Kreuter, Frauke

(2022) Digital trace data : Modes of data collection, applications, and errors at a glance.

Engel, Uwe ; Quan-Haase, Anabel ; Liu, Sunny Xun ; Lyberg, Lars Handbook of computational social science London 1 (Theory, case studies and ethics) 100-118 [Buchkapitel]

Keusch, Florian

; Bähr, Sebastian ; Haas, Georg-Christoph ; Kreuter, Frauke

; Trappmann, Mark ; Eckman, Stephanie (2022) Non-participation in smartphone data collection using research apps.

Journal of the Royal Statistical Society. Series A, Statistics in Society Oxford 185 S2 S225-S245 [Zeitschriftenartikel]

Silber, Henning ; Gerdon, Frederic

; Bach, Ruben L.

; Kern, Christoph

; Keusch, Florian

; Kreuter, Frauke

(2022) A preregistered vignette experiment on determinants of health data sharing behavior: Willingness to donate sensor data, medical records, and biomarkers.

Politics and the Life Sciences : PLS Cambridge 41 2 161-181 [Zeitschriftenartikel]

Keusch, Florian

(2022) How to distinguish between passive and active mobile data collection. How-to Guide: Doing research online London [Buch]

Kern, Christoph

; Gerdon, Frederic

; Bach, Ruben L.

; Keusch, Florian

; Kreuter, Frauke

(2022) Humans versus machines: Who is perceived to decide fairer? Experimental evidence on attitudes toward automated decision-making.

Patterns Amsterdam 3 10 1-13 [Zeitschriftenartikel]

Lorenz, Reilly ; Beck, Jacob ; Horneber, Sophie ; Keusch, Florian

; Antoun, Christopher (2022) Chapter 10, Google trends as a tool for public opinion research: An illustration of the perceived threats of immigration.

Pötzschke, Steffen ; Rinken, Sebastian Migration research in a digitized world : using innovative technology to tackle methodological challenges IMISCOE Research Series Cham 193-206 [Buchkapitel]

Haas, Georg-Christoph ; Keusch, Florian

; Frölich, Markus (2022) Comparing single-sitting versus modular text message surveys in Egypt. International Journal of Public Opinion Research Oxford 34 3 1-11 [Zeitschriftenartikel]

Silber, Henning ; Breuer, Johannes ; Beuthner, Christoph ; Gummer, Tobias ; Keusch, Florian

; Siegers, Pascal ; Stier, Sebastian

; Weiß, Bernd (2022) Linking surveys and digital trace data: Insights from two studies on determinants of data sharing behaviour.

Journal of the Royal Statistical Society. Series A, Statistics in Society Oxford 185 S2 387-407 [Zeitschriftenartikel]

Keusch, Florian

; Mehltretter, Florian A review of the use of Google trends data in survey and public opinion research. (2022) AAPOR 77th Annual Conference, American Association for Public Opinion Research (Chicago, IL) [Präsentation auf Konferenz]

Malich, Sonja ; Bähr, Sebastian ; Haas, Georg-Christoph ; Keusch, Florian

; Kreuter, Frauke

; Trappmann, Mark Methodische Herausforderungen bei der Aufbereitung und Auswertung von Smartphone-Daten zur Messung sozialer Interaktion. (2022) Frühjahrstagung der Sektion „Methoden der empirischen Sozialforschung“ der Deutschen Gesellschaft für Soziologie (DGS) - Potentiale und Herausforderungen von digitalen Verhaltensdaten in der empirischen Sozialforschung (Mannheim, Germany, Online) [Präsentation auf Konferenz]

Keusch, Florian

Do you have two minutes to talk about your data? Data donation as a way of collecting digital traces. (2022) RSS International Conference 2022, Royal Statistical Society (Aberdeen, UK) [Präsentation auf Konferenz]

Pankowska, Paulina K. ; Keusch, Florian

; Bach, Ruben L.

; Cernat, Alexandru Measuring Facebook use: The accuracy of self-reported data versus digital trace data. (2022) JSM 2022, Joint Statistical Meetings Conference (Washington, DC) [Präsentation auf Konferenz]

Malich, Sonja ; Haas, Georg-Christoph ; Keusch, Florian

; Bähr, Sebastian ; Kreuter, Frauke

; Trappmann, Mark Challenges of measuring social interaction with smartphone app data. (2022) GOR 2022, 24th General Online Research Conference 2022 (Berlin, Germany) [Präsentation auf Konferenz]

Silber, Henning ; Gerdon, Frederic

; Bach, Ruben L.

; Kern, Christoph

; Keusch, Florian

; Kreuter, Frauke

In which situations are people likely to share their health data? A vignette experiment on willingness to donate three different types of health data. (2022) Frühjahrstagung der Sektion „Methoden der empirischen Sozialforschung“ der Deutschen Gesellschaft für Soziologie (DGS) - Potentiale und Herausforderungen von digitalen Verhaltensdaten in der empirischen Sozialforschung (Mannheim, Germany, Online) [Präsentation auf Konferenz]

Stadtmüller, Sven ; Silber, Henning ; Daikeler, Jessica ; Keusch, Florian

The interplay of motivated reasoning and survey quality information on the credibility of survey results. (2022) Workshop "Survey Climate and Trust in Scientific Surveys – Recent Developments and Controversial Issues" (Kassel, Germany) [Präsentation auf Konferenz]

Stadtmüller, Sven ; Silber, Henning

; Daikeler, Jessica ; Keusch, Florian

The role of heuristics in processing survey results: Evidence from a vignette experiment. (2022) WAPOR 2022 Annual Conference: 75 Years of Worldwide Public Opinion Reserach (Dubai, United Arab Emirates) [Präsentation auf Konferenz]

Wenz, Alexander ; Keusch, Florian

How to increase the acceptance of mobile app and sensor data collection? (2022) GOR 22, 24th General Online Research Conference (Berlin, Germany) [Präsentation auf Konferenz]

Yan, Ting ; Keusch, Florian

In which direction do you think this scale should go? Scale direction preference and its impact on survey responses. (2022) AAPOR 77th Annual Conference, American Association for Public Opinion Research (Chicago, IL) [Präsentation auf Konferenz]

Wenz, Alexander ; Keusch, Florian

Wie lässt sich die Akzeptanz von Smartphone-Datenerhebungen erhöhen? (2022) Frühjahrstagung der Sektion „Methoden der empirischen Sozialforschung“ der Deutschen Gesellschaft für Soziologie (DGS) - Potentiale und Herausforderungen von digitalen Verhaltensdaten in der empirischen Sozialforschung (Mannheim, Germany, Online) [Präsentation auf Konferenz]

Wenz, Alexander ; Keusch, Florian

The second-level smartphone divide: A typology of smartphone usage based on frequency of use, skills, and types of activities. (2022) 72nd Annual ICA Media Sociology Hybrid Post-Conference (Paris, France, Hybrid) [Präsentation auf Konferenz]

Cernat, Alexandru ; Keusch, Florian

(2022) Do surveys change behaviours? Significance / Royal Statistical Society Oxford 19 4 10-11 [Zeitschriftenartikel]

Struminskaya, Bella ; Kühne, Simon ; Keusch, Florian

; Hellwig, Otto ; Oglesby, Stefan ; Stützer, Cathleen M. ; Wachenfeld-Schell, Alexandra (2022) 24th General Online Research Conference Proceedings, Köln 2022. Köln [Buch]

2021

Keusch, Florian

; Leonard, Mariel M.

; Sajons, Christoph ; Steiner, Susan (2021) Using smartphone technology for research on refugees: Evidence from Germany.

Sociological Methods & Research : SMR Thousand Oaks [u.a.] 50 4 1863-1894 [Zeitschriftenartikel]

Vorschau

Bach, Ruben L.

; Kern, Christoph

; Amaya, Ashley ; Keusch, Florian

; Kreuter, Frauke

; Hecht, Jan ; Heinemann, Jonathan (2021) Predicting voting behavior using digital trace data.

Social Science Computer Review : SSCOR Thousand Oaks, CA ; London 39 5 862-883 [Zeitschriftenartikel]

Vorschau

Amaya, Ashley ; Bach, Ruben L.

; Keusch, Florian

; Kreuter, Frauke

(2021) New data sources in social science research: Things to know before working with Reddit data. Social Science Computer Review : SSCORE Thousand Oaks, Calif. [u.a.] 39 5 943-960 [Zeitschriftenartikel]

Silber, Henning ; Keusch, Florian

; Breuer, Johannes ; Siegers, Pascal ; Beuthner, Christoph ; Stier, Sebastian ; Gummer, Tobias ; Weiß, Bernd (2021) Linking surveys and digital trace data: Insights from two studies on determinants of data sharing behavior.

SocArXiv Papers Ithaca, NY [Arbeitspapier]

Bauer, Paul C.

; Gerdon, Frederic

; Keusch, Florian

; Kreuter, Frauke

; Vannette, David L. (2021) Did the GDPR increase trust in data collectors? Evidence from observational and experimental data. Information, Communication & Society : ICS London 25 14 2101-2121 [Zeitschriftenartikel]

Malich, Sonja ; Keusch, Florian

; Bähr, Sebastian ; Haas, Georg-Christoph ; Kreuter, Frauke

; Trappmann, Mark (2021) Mobile Datenerhebung in einem Panel Die IAB-SMART Studie. Wolbring, Tobias ; Leitgöb, Heinz ; Faulbaum, Frank Sozialwissenschaftliche Datenerhebung im digitalen Zeitalter Wiesbaden 45-69 [Buchkapitel]

Haensch, Anna-Carolina ; Herklotz, Markus ; Keusch, Florian

; Kreuter, Frauke

(2021) The international program in survey and data science (IPSDS): a modern study program for working professionals. Statistical Journal of the IAOS Amsterdam 37 3 921-933 [Zeitschriftenartikel]

Conrad, Frederick G. ; Keusch, Florian

; Schober, Michael (2021) New data in social and behavioral research. Public Opinion Quarterly : POQ Oxford 85 S1 = special issue 253-263 [Zeitschriftenartikel]

Kapousouz, Evgenia ; Beuthner, Christoph ; Keusch, Florian

; Silber, Henning

; Weiß, Bernd

; Johnson, Timothy P. Validation of survey-based health indicators through health app data. (2021) AAPOR 76th Annual Conference, American Association for Public Opinion Research (Online) [Präsentation auf Konferenz]

Bähr, Sebastian ; Haas, Georg-Christoph ; Keusch, Florian

; Kreuter, Frauke

; Trappmann, Mark Social networks on smartphones. Congruency of online and offline networks and their effect on labor market outcomes. (2021) International Conference What People Leave Behind: Marks, Traces, Footprints and their Significance for Social Sciences (Online) [Präsentation auf Konferenz]

Bähr, Sebastian ; Keusch, Florian

; Haas, Georg-Christoph ; Kreuter, Frauke

; Trappmann, Mark Social networks on smartphones. Congruence of online and offline networks and their effect on labor market outcomes. (2021) 2nd Mobile Apps and Sensors in Surveys (MASS) Workshop 2021 (Online) [Präsentation auf Konferenz]

Keusch, Florian

Data collection using smartphones: Concerns about data sharing and framing effects. (2021) JSM 2021, Joint Statistical Meetings Conference (Online) [Präsentation auf Konferenz]

Keusch, Florian

; Wenz, Alexander ; Conrad, Frederick G. Measuring everyday behavior with smartphone sensors: Potential bias due to device usage. (2021) AAPOR 76th Annual Conference, American Association for Public Opinion Research (Online) [Präsentation auf Konferenz]

Malich, Sonja ; Bähr, Sebastian ; Haas, Georg-Christoph ; Keusch, Florian

; Kreuter, Frauke

; Trappmann, Mark Auswertung von Smartphone-Daten für die Sozialforschung. (2021) Gemeinsamer Kongress der Deutschen Gesellschaft für Soziologie (DGS) und der Österreichischen Gesellschaft für Soziologie (ÖGS) - Die Post-Corona-Gesellschaft? Pandemie, Krise und ihre Folgen (Wien, Austria, Online) [Präsentation auf Konferenz]

Struminskaya, Bella ; Keusch, Florian

The role of technological skills and privacy concerns in willingness to share smartphone sensor data. (2021) 2nd Mobile Apps and Sensors in Surveys (MASS) Workshop 2021 (Online) [Präsentation auf Konferenz]

Wenz, Alexander ; Keusch, Florian

The smartphone usage divide: Differences in people's smartphone behavior and implications for mobile data collection. (2021) AAPOR 76th Annual Conference, American Association for Public Opinion Research (Online) [Präsentation auf Konferenz]

Struminskaya, Bella ; Keusch, Florian

Concerns about privacy when sharing data collected using smartphones. (2021) AAPOR 76th Annual Conference, American Association for Public Opinion Research (Online) [Präsentation auf Konferenz]

Silber, Henning

; Gerdon, Frederic

; Bach, Ruben L.

; Kern, Christoph

; Keusch, Florian

; Kreuter, Frauke

A vignette experiment on determinants of health data sharing behavior: Willingness to donate sensor data, medical records, and biomarkers. (2021) Science and Politics: Changing Attitudes and Emerging Methodologies (Online) [Präsentation auf Konferenz]

Keusch, Florian

; Struminskaya, Bella ; Hellwig, Otto ; Oglesby, Stefan ; Stützer, Cathleen M. ; Wachenfeld-Schell, Alexandra (2021) 23rd General Online Research Conference : virtual, 08-10 September 2021, proceedings. Köln [Buch]

2020

Keusch, Florian

; Yan, Ting (2020) Impact of response scale features on survey responses to behavioral questions. Lavrakas, Paul J. Experimental methods in survey research : techniques that combine random sampling with random assignment Experimental Methods in Survey Research New Jersey, NJ 131-149 [Buchkapitel]

Horwitz, Rachel ; Brockhaus, Sarah ; Henninger, Felix ; Kieslich, Pascal J.

; Schierholz, Malte

; Keusch, Florian

; Kreuter, Frauke

(2020) Learning from mouse movements: Improving questionnaires and respondents' user experience through passive data collection. Beatty, Paul Advances in questionnaire design, development, evaluation, and testing Advances in Questionnaire Design, Development, Evaluation and Testing Hoboken, NJ 403-425 [Buchkapitel]

Keusch, Florian

; Kreuter, Frauke

(2020) Zukunft der Aus- und Weiterbildung in der Markt- und Sozialforschung. Keller, Bernhard Marktforschung für die Smart Data World : Chancen, Herausforderungen und Grenzen Marktforschung für die Smart Data World Wiesbaden 3-25 [Buchkapitel]

Samoilova, Evgenia ; Wolbring, Tobias ; Keusch, Florian

(2020) Datenqualität umfragebasierter Workload-Messungen: Eine Mixed-Methods-Studie auf Grundlage von Learning Analytics und kognitiven Interviews. Engel, Christin Studentischer Workload Studentischer Workload Wiesbaden 205-229 [Buchkapitel]

Keusch, Florian

(2020) Gamification in web surveys. Atkinson, Paul ; Delamont, Sara ; Cernat, Alexandru ; Sakshaug, Joseph W. ; Williams, Richard A. SAGE research methods foundations London 1-8 [Lexikonartikel]

Haas, Georg-Christoph ; Kreuter, Frauke

; Keusch, Florian

; Trappmann, Mark ; Bähr, Sebastian (2020) Effects of incentives in smartphone data collection. Hill, Craig A. Big data meets survey science : a collection of innovative methods Big Data Meets Survey Science Hoboken, NJ 387-414 [Buchkapitel]

Amaya, Ashley ; Bach, Ruben L.

; Kreuter, Frauke

; Keusch, Florian

(2020) Measuring the strength of attitudes in social media data. Hill, Craig A. Big data meets survey science : a collection of innovative methods Big Data Meets Survey Science Hoboken, NJ 163-192 [Buchkapitel]

Keusch, Florian

; Struminskaya, Bella ; Kreuter, Frauke

; Weichbold, Martin (2020) Combining active and passive mobile data collection : A survey of concerns. Hill, Craig A. Big data meets survey science : a collection of innovative methods Big Data Meets Survey Science Hoboken, NJ 657-682 [Buchkapitel]

Haas, Georg-Christoph ; Trappmann, Mark ; Keusch, Florian

; Bähr, Sebastian ; Kreuter, Frauke

(2020) Using geofences to collect survey data: Lessons learned from the IAB-SMART study.

Survey Methods : Insights from the Field Lausanne 2020 10/12/20 1-12 [Zeitschriftenartikel]

Struminskaya, Bella ; Keusch, Florian

(2020) Editorial: From web surveys to mobile web to apps, sensors, and digital traces.

Survey Methods : Insights from the Field Lausanne 2020 10/12/20 1-7 [Zeitschriftenartikel]

Struminskaya, Bella ; Lugtig, Peter ; Keusch, Florian

; Höhne, Jan Karem (2020) Augmenting surveys with data from sensors and apps: Opportunities and challenges.

Social Science Computer Review : SSCORE Thousand Oaks, Calif. [u.a.] tba tba 1-13 [Zeitschriftenartikel]

Hobusch, Gerhard M. ; Keusch, Florian

; Tsuchiya, Hiroyuki ; Joyce, Michael ; Windhager, Reinhard (2020) What opinions do tumor reconstructive surgeons have about sports activity after megaprosthetic replacement in hip and knee? Results of the MoReSports expert opinion online survey.

Journal of Clinical Medicine Basel 9 Article 3638 1-15 [Zeitschriftenartikel]

Bähr, Sebastian ; Haas, Georg-Christoph ; Keusch, Florian

; Kreuter, Frauke

; Trappmann, Mark Social networks on smartphones - Congruency of online and offline networks and their effect on labor market outcomes. (2020) 32nd Annual SASE Meeting 2020, Society for the Advancement of Socio-Economics (Online) [Präsentation auf Konferenz]

Keusch, Florian

; Bähr, Sebastian ; Haas, Georg-Christoph ; Kreuter, Frauke

; Trappmann, Mark Participation rates and bias in a smartphone study collecting self-reports and passive mobile measurement using a research app. (2020) AAPOR 75th Annual Conference, American Association for Opinion Public Research (Online) [Präsentation auf Konferenz]

Kapousouz, Evgenia ; Beuthner, Christoph ; Keusch, Florian

; Silber, Henning

; Weiß, Bernd

; Johnson, Timothy P. The combination of survey and health app data: Sharing behavior, quality assessment, and validation of survey-based health indicators. (2020) BigSurv20, Big Data Meets Survey Science (Online) [Präsentation auf Konferenz]

Silber, Henning

; Breuer, Johannes ; Beuthner, Christoph ; Siegers, Pascal ; Weiß, Bernd

; Stier, Sebastian ; Keusch, Florian

; Gummer, Tobias Linking surveys and digital trace data: Experiences from two pilot studies on factors influencing informed consent. (2020) BigSurv20, Big Data Meets Survey Science (Online) [Präsentation auf Konferenz]

Keusch, Florian

; Bach, Ruben L.

; Cernat, Alexandru Social desirability in digital trace data collection. (2020) BigSurv20, Big Data Meets Survey Science (Online) [Präsentation auf Konferenz]

Haas, Georg-Christoph ; Trappmann, Mark ; Keusch, Florian

; Bähr, Sebastian ; Kreuter, Frauke

Using geofences to trigger surveys in an app. (2020) GOR 2020, 22nd General Online Research Conference (Online) [Präsentation auf Konferenz]

Keusch, Florian

; Kreuter, Frauke

; Haas, Georg-Christoph ; Trappmann, Mark ; Bähr, Sebastian Social networks on smartphones. Congruence of online and offline networks and their effect on labor market outcomes. (2020) IC2S2 2020, 6th International Conference on Computational Social Science (Cambridge, MA, Online) [Präsentation auf Konferenz]

Cernat, Alexandru ; Keusch, Florian

Do surveys change behavior? Insights from digital trace data. (2020) IC2S2 2020, 6th International Conference on Computational Social Science (Cambridge, MA, Online) [Präsentation auf Konferenz]

Keusch, Florian

; Bähr, Sebastian ; Haas, Georg-Christoph ; Kreuter, Frauke

; Trappmann, Mark Combining self-reports with passive mobile data collection: New forms of data collection lead to new forms of nonresponse. (2020) International Workshop on Household Survey Nonresponse (Online) [Präsentation auf Konferenz]

Struminskaya, Bella ; Keusch, Florian

; Hellwig, Otto ; Oglesby, Stefan ; Stützer, Cathleen M. ; Wachenfeld-Schell, Alexandra (2020) 22nd General Online Research Conference : virtual, 10-11 September 2020. Köln [Buch]

2019

Wagner, Abram L. ; Keusch, Florian

; Yan, Ting ; Clarke, Philippa J. (2019) The impact of weather on summer and winter exercise behaviors. Journal of Sport and Health Science Amsterdam [u.a.] 8 1 39-45 [Zeitschriftenartikel]

Lee, Sunghee ; Keusch, Florian

; Schwarz, Norbert ; Liu, Mingnan ; Suzer-Gurtekin, Tuba (2019) Cross‐cultural comparability of response patterns of subjective probability questions. Johnson, Timothy P. Advances in comparative survey methods : multinational, multiregional, and multicultural contexts (3MC) Hoboken, NJ 455-475 [Buchkapitel]

Liu, Mingnan ; Suzer-Gurtekin, Tuba ; Keusch, Florian

; Lee, Sunghee (2019) Response styles in cross-cultural surveys. Johnson, Timothy P. Advances in comparative survey methods : multinational, multiregional, and multicultural contexts (3MC) Hoboken, NJ 477-499 [Buchkapitel]

McCLain, Colleen A. ; Couper, Mick P. ; Hupp, Andrew L. ; Keusch, Florian

; Peterson, Gregg ; Piskorowski, Andrew D. ; West, Brady T. (2019) A typology of web survey paradata for assessing total survey error. Social Science Computer Review : SSCORE Thousand Oaks, Calif. [u.a.] 37 2 196-213 [Zeitschriftenartikel]

Kreuter, Frauke

; Haas, Georg-Christoph ; Keusch, Florian

; Bähr, Sebastian ; Trappmann, Mark (2019) Collecting survey and smartphone sensor data with an App: Opportunities and challenges around privacy and informed consent.

Social Science Computer Review : SSCORE Thousand Oaks, Calif. [u.a.] 38 5 533-549 [Zeitschriftenartikel]

Keusch, Florian

; Struminskaya, Bella ; Antoun, Christopher ; Couper, Mick P. ; Kreuter, Frauke

(2019) Willingness to participate in passive mobile data collection. Public Opinion Quarterly : POQ Oxford 83 S1 210-235 [Zeitschriftenartikel]

Bauer, Paul C.

; Keusch, Florian

; Kreuter, Frauke

(2019) Trust and cooperative behavior: Evidence from the realm of data-sharing.

PLOS ONE San Francisco, CA 14 8 e0220115 [Zeitschriftenartikel]

Vorschau

Keusch, Florian

Coverage and nonparticipation error in smartphone data collection. (2019) AAPOR 74th Annual Conference, Americann Association for Public Opinion Research (Toronto, Canada) [Präsentation auf Konferenz]

Keusch, Florian

; Bähr, Sebastian ; Haas, Georg-Christoph ; Kreuter, Frauke

; Trappmann, Mark Mobile Datenerhebung in einem Panel: Die IAB Smart Studie. (2019) Gemeinsame Tagung der Arbeitsgemeinschaft sozialwissenschaftlicher Institute (ASI) und der DGS-Sektion Methoden der empirischen Sozialforschung (Köln, Germany) [Präsentation auf Konferenz]

Keusch, Florian

; Haas, Georg-Christoph ; Bach, Ruben L.

; Kreuter, Frauke

Social desirability in passive mobile data collection. (2019) ESRA 2019 Conference, European Survey Research Associaton (Zagreb, Croatia) [Präsentation auf Konferenz]

Keusch, Florian

; Trappmann, Mark ; Haas, Georg-Christoph ; Bähr, Sebastian ; Kreuter, Frauke

Enriching an ongoing panel survey with mobile phone mea sures: The IAB-SMART study. (2019) DAGStat 2019 - Statistics under One Umbrella, 5th Joint Statistical Meeting (München, Germany) [Präsentation auf Konferenz]

Keusch, Florian

; Struminskaya, Bella ; Hellwig, Otto ; Stützer, Cathleen M. ; Thielsch, Meinald ; Wachenfeld-Schell, Alexandra (2019) 21th General Online Research Conference, 6 - 8 March 2019 in Cologne, proceedings. Köln [Buch]

2018

Keusch, Florian

; Yan, Ting (2018) Is satisficing responsible for response order effects in rating scale questions?

Survey Research Methods : SRM Konstanz 12 3 259-270 [Zeitschriftenartikel]

Yan, Ting ; Keusch, Florian

; He, Lirui (2018) The impact of question and scale characteristics on scale direction effect. Survey Practice Oakbrook Terrace, IL 11 2 Article 8 [Zeitschriftenartikel]

Samoilova, Evgenia ; Keusch, Florian

; Kreuter, Frauke

(2018) Integrating survey and learning analytics data for a better understanding of engagement in MOOCs. Jiao, Hong Data analytics and psychometrics : informing assessment practices Charlotte, NC 247-261 [Buchkapitel]

Kreuter, Frauke

; Keusch, Florian

; Samoilova, Evgenia ; Frößinger, Karin (2018) International program in survey and data science. König, Christian Big Data : Chancen, Risiken, Entwicklungstendenzen Wiesbaden 27-41 [Buchkapitel]

Bähr, Sebastian ; Haas, Georg-Christoph ; Keusch, Florian

; Kreuter, Frauke

; Trappmann, Mark (2018) IAB-SMART-Studie: Mit dem Smartphone den Arbeitsmarkt erforschen. IAB-Forum : Das neue Onlinemagazin des Instituts für Arbeitsmarkt- und Berufsforschung Nürnberg 2018 09.01.2018 [Zeitschriftenartikel]

Keusch, Florian

; Buskirk, Trent D. ; Gerdon, Frederic

Getting persnickety about pair-wise Wikis: Investigating the relationship between initial settings for pair-wise Wiki Surveys and respondent engagement using a randomized experiment. (2018) AAPOR 73rd Annual Conference (Denver, CO) [Präsentation auf Konferenz]

Kreuter, Frauke

; Frößinger, Karin ; Samoilova, Evgenia ; Keusch, Florian

(2018) "Survey and Data Science" - Ein neuer, berufsbegleitender Studiengang (Fallbeispiel eines "flipped classroom" Online-Programms). Siegers, Josef ; Hagedorn, Jobst R. Handbuch der Aus- und Weiterbildung : Politik, Praxis, finanzielle Förderung Köln 43-68 [Buchkapitel]

Keusch, Florian

; Sajons, Christoph ; Steiner, Susan ; Leonard, Mariel M.

Using smartphone technology for research among refugees in Germany. (2018) XIX ISA World Congress of Sociology (Toronto, Canada) [Präsentation auf Konferenz]

Keusch, Florian

; Yan, Ting The influence of rating scale direction on reliability. (2018) AAPOR 73rd Annual Conference, American Association for Public Opinion Research (Denver, CO) [Präsentation auf Konferenz]

Keusch, Florian

; Haas, Georg-Christoph ; Kreuter, Frauke

; Bähr, Sebastian ; Trappmann, Mark Coverage error in smartphone data collection. (2018) GOR 2018, 20th General Online Research Conference (Köln, Germany) [Präsentation auf Konferenz]

Keusch, Florian

; Kreuter, Frauke

; Struminskaya, Bella ; Weichbold, Martin Combining active and passive mobile data collection: A survey of concerns. (2018) BigSurv18, Big Data Meets Survey Science (Barcelona, Spain) [Präsentation auf Konferenz]

Keusch, Florian

; Bähr, Sebastian ; Haas, Georg-Christoph ; Kreuter, Frauke

; Trappmann, Mark Nonresponse error in passive mobile measurement. (2018) Digital Traces Workshop (Bremen, Germany) [Präsentation auf Konferenz]

Kreuter, Frauke

; Keusch, Florian

; Samoilova, Evgenia International program in survey and data science. Sorto, M.A. ; White, A. ; Guyot, L. 1-6 In: 10th International Conference on Teaching Statistics : Looking back, looking forward : ICOTS10, Kyoto, Japan, 8-13 July, 2018, proceedings (2018) Voorburg, The Netherlands ICOTS10 (Kyoto, Japan) [Konferenzveröffentlichung]

Struminskaya, Bella ; Keusch, Florian

; Hellwig, Otto ; Stützer, Cathleen M. ; Thielsch, Meinald T. ; Wachenfeld-Schell, Alexandra (2018) 20th General Online Research Conference, 28 February to 2 March 2018 in Cologne, proceedings. Köln [Buch]

2017

Keusch, Florian

; Zhang, Chan (2017) A review of issues in gamified surveys. Social Science Computer Review : SSCORE Thousand Oaks, Calif. [u.a.] 35 2 147-166 [Zeitschriftenartikel]

Liu, Mingnan ; Keusch, Florian

(2017) Effects of scale direction on response style of ordinal rating scales. Journal of Official Statistics : JOS Stockholm 33 1 137-154 [Zeitschriftenartikel]

Keusch, Florian

; Yan, Ting (2017) Web versus mobile web : an experimental study of device effects and self-selection effects. Social Science Computer Review : SSCORE Thousand Oaks, Calif. [u.a.] 35 6 751-769 [Zeitschriftenartikel]

Samoilova, Evgenia ; Keusch, Florian

; Wolbring, Tobias (2017) Learning analytics and survey data integration in workload research. Zeitschrift für Hochschulentwicklung : ZFHE Wien 12 1 65-78 [Zeitschriftenartikel]

Schacht, Silvia ; Keusch, Florian

; Bergmann, Nils ; Morana, Stefan Web survey gamification - Increasing data quality in web surveys by using game design elements. Proceedings of the 25th European Conference on Information Systems, ECIS 2017 2907-2917 In: 25th European Conference on Information Systems, ECIS 2017 : information systems for a smart, substainable and inclusive world, June 5-10, 2017, Guimarães, Portugal, proceedings (2017) Atlanta, GA ECIS 2017 (Guimaraes, Portugal) [Konferenzveröffentlichung]

Keusch, Florian

; Yan, Ting In your opinion, in which direction should the answer categories go? (2017) ESRA 2017 Conference, European Survey Research Association (Lisbon, Portugal) [Präsentation auf Konferenz]

Samoilova, Evgenia ; Keusch, Florian

; Wolbring, Tobias Integrating learning analytics, survey self-reports, and qualitative data: Insights from two pilot studies. (2017) ESRA 2017 Conference, European Survey Research Association (Lisbon, Portugal) [Präsentation auf Konferenz]

Keusch, Florian

; Antoun, Christopher ; Couper, Mick P. ; Kreuter, Frauke

; Struminskaya, Bella Willingness to participate in passive mobile data collection. (2017) AAPOR 72th Annual Conference, American Association for Public Opinion Research (New Orleans, LA) [Präsentation auf Konferenz]

Keusch, Florian

; Brockhaus, Sarah ; Henninger, Felix ; Horwitz, Rachel ; Kieslich, Pascal J.

; Kreuter, Frauke

; Schierholz, Malte

Learning from mouse movements: Improving Web questionnaire and respondents’ user experience through passive data collection. (2017) GOR 2017, 19th General Online Research Conference (Berlin, Germany) [Präsentation auf Konferenz]

2016

Henninger, Felix ; Horwitz, Rachel ; Brockhaus, Sarah ; Keusch, Florian

; Kieslich, Pascal J.

; Kreuter, Frauke

; Schierholz, Malte

Learning from mouse movements: Improving questionaires and respondents' user experience through passive data collection. (2016) International Conference on Questionnaire Design, Development, Evaluation and Testing (QDET2) (Miami, FL) [Präsentation auf Konferenz]

2015

Keusch, Florian

(2015) Why do people participate in Web surveys? Applying survey participation theory to Internet survey data collection. Management Review Quarterly Heidelberg 65 3 183-216 [Zeitschriftenartikel]

Clarke, Philippa J. ; Yan, Ting ; Keusch, Florian

; Gallagher, Nancy Ambrose (2015) The impact of weather on mobility and participation in older US adults. American Journal of Public Health : AJPH Washington, DC 105 7 1489-1494 [Zeitschriftenartikel]

Yan, Ting ; Keusch, Florian

(2015) The effects of the direction of rating scales on survey responses in a telephone survey. Public Opinion Quarterly : POQ Oxford 79 1 145-165 [Zeitschriftenartikel]

DeCicco, John ; Yan, Ting ; Keusch, Florian

; Muñoz, Diego Horna ; Neidert, Lisa (2015) U.S. consumer attitudes and expectations about energy. Energy Policy Amsterdam [u.a.] 86 749-758 [Zeitschriftenartikel]

2014

Keusch, Florian

(2014) The influence of answer box format on response behavior on list-style open-ended questions. Journal of Survey Statistics and Methodology : JSSAM Oxford 2 3 305-322 [Zeitschriftenartikel]

Keusch, Florian

; Rao, Rohini ; Chang, Lawrence ; Lepkowski, James ; Reddy, Pavan ; Choi, Sung Won (2014) Participation in clinical research: perspectives of adult patients and parents of pediatric patients undergoing hematopoietic stem cell transplantation. Biology of Blood and Marrow Transplantation : BBMT Amsterdam [u.a.] 20 10 1604-1611 [Zeitschriftenartikel]

Keusch, Florian

; Batinic, Bernad ; Mayerhofer, Wolfgang (2014) Motives for joining nonprobability online panels and their association with survey participation behavior. Callegaro, Mario Online panel research : a data quality perspective Online Panel Research Chichester 171-191 [Buchkapitel]

2013

Keusch, Florian

(2013) The role of topic interest and topic salience in online panel web surveys. International Journal of Market Research : IJMR Thousand Oaks, CA 55 1 59-80 [Zeitschriftenartikel]

2012

Keusch, Florian

(2012) How to increase response rates in list-based web survey samples. Social Science Computer Review : SSCORE Thousand Oaks, Calif. [u.a.] 30 3 380-388 [Zeitschriftenartikel]

Mayerhofer, Wolfgang ; Keusch, Florian

; Rieder, Manuela (2012) Liegt Schönheit im Auge des Betrachters? Transfer, Werbeforschung & Praxis Hamburg ; München 58 1 34-39 [Zeitschriftenartikel]

2011

Keusch, Florian

(2011) Webbefragungen : Einflussfaktoren auf die Qualität und den Rücklauf von Befragungen in Online Panels. Empirische Marketingforschung Wien 22 [Buch]

Keusch, Florian

(2011) einBLICK: Überprüfung komplexer Einflussstrukturen. Transfer, Werbeforschung & Praxis Hamburg ; München 57 2 64-66 [Zeitschriftenartikel]

2008

Keusch, Florian

(2008) einBLICK: Conjoint Analyse - Datenerhebung. Transfer, Werbeforschung & Praxis Hamburg ; München 54 4 61-62 [Zeitschriftenartikel]

Keusch, Florian

(2008) einBLICK: Interpretation von Ähnlichkeitsurteilen. Transfer, Werbeforschung & Praxis Hamburg ; München 54 3 53-54 [Zeitschriftenartikel]

Keusch, Florian

(2008) einBLICK: Visualisierung von Ähnlichkeitsurteilen zu Unternehmen und Marken. Transfer, Werbeforschung & Praxis Hamburg ; München 54 2 53-54 [Zeitschriftenartikel]

Keusch, Florian

(2008) Brands positioning. Transfer, Werbeforschung & Praxis Hamburg ; München 53 1 60-62 [Zeitschriftenartikel]

2007

Keusch, Florian

(2007) einBLICK: Verdichtung von Information. Transfer, Werbeforschung & Praxis Hamburg ; München 52 1 55-57 [Zeitschriftenartikel]

Keusch, Florian

(2007) einBLICK: Gruppierung von Personen zu Marktsegmenten. Transfer, Werbeforschung & Praxis Hamburg ; München 52 2 60-62 [Zeitschriftenartikel]

Keusch, Florian

(2007) einBLICK: Gruppierung von Marken und Unternehmen zu Marktsegmenten. Transfer, Werbeforschung & Praxis Hamburg ; München 52 3 56-57 [Zeitschriftenartikel]

Keusch, Florian

(2007) einBLICK: Beschreibung von Konsumentengruppen anhand mehrerer Merkmale. Transfer, Werbeforschung & Praxis Hamburg ; München 52 4 58-60 [Zeitschriftenartikel]

Keusch, Florian

(2007) Marktsegmentierung mittels CHAID und logistischer Regression. Transfer, Werbeforschung & Praxis Hamburg ; München 52 1 31-35 [Zeitschriftenartikel]

2006

Keusch, Florian

(2006) einBLICK: Quantifizierung von Einflüssen. Transfer, Werbeforschung & Praxis Hamburg ; München 51 4 54-55 [Zeitschriftenartikel]

Keusch, Florian

(2006) einBLICK: Überprüfung von Einflüssen. Transfer, Werbeforschung & Praxis Hamburg ; München 51 3 57-58 [Zeitschriftenartikel]

Keusch, Florian

(2006) einBLICK: Überprüfung von Unterschieden zwischen Gruppen. Transfer, Werbeforschung & Praxis Hamburg ; München 51 1 33-34 [Zeitschriftenartikel]

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