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Springe zu: 2022 | 2020 | 2019 | 2017 | 2016 | 2014 | 2009 | 2002 | 1999

Anzahl der Einträge: 13.

2022

Konya-Baumbach, Elisa

; Biller, Miriam ; Kuester, Sabine

Investigating consumers’ hesitant adoption of medical artificial intelligence. Advances in Consumer Research 50 241-242 (2022) Duluth, MN Association for Consumer Research Conference 2022 (Denver, CO) [Präsentation auf Konferenz]

2020

Biller, Miriam ; Konya-Baumbach, Elisa

; Kuester, Sabine

; Janda, Sergej von

Perceived social presence of anthropomorphized chatbots. Advances in Consumer Research 48 52-56 (2020) Duluth, MN Association for Consumer Research Conference 2020 (Online) [Konferenzveröffentlichung]

2019

Isaac, Mathew ; Konya-Baumbach, Elisa

The modest marketer: Do consumers ever assume that products last longer than marketers claim? Bagchi, Rajesh Advances in Consumer Research 47 656-657 In: ACR North American Conference 2019 (2019) Duluth, MN [u.a.] ACR North American Conference 2019 (Atlanta, GA) [Konferenzveröffentlichung]

Schamp, Christina ; Heitmann, Mark ; Stehmann, Julia (2019) The monetary value of ethical attributes: Preference reversal effects among cause-related marketing campaigns. Advances in Consumer Research Duluth, MN [u.a.] 44 757 [Zeitschriftenartikel]

2017

Barth, Madeline ; Konya-Baumbach, Elisa

When words hurt - Emotional contagion in a company's Facebook apology. Advances in Consumer Research 45 518-519 (2017) Duluth, MN ACR Annual Conference (San Diego, CA) [Konferenzveröffentlichung]

2016

Stahl, Florian

; Bartels, Daniel M. ; Valli, Veronica The effects of framing subscription benefits as price discounts or time bonuses on time preferences.

Moreau, Page Advances in Consumer Research 44 634 In: Wanderlust : ACR 2016 proceedings, Berlin, Germany, Oct 27-30th (2016) Duluth, MN 2016 ACR Conference (Berlin, Germany) [Konferenzveröffentlichung]

Vorschau

Ludwig, Susanne ; Hattula, Stefan ; Kraus, Florian

(2016) Gender identity-related reactions to sex-typed and unisex labeled products. Advances in Consumer Research Duluth, MN 44 543-544 [Zeitschriftenartikel]

Gaerth, Maximilian ; Hang, Haiming (2016) Softness in the ear: How musical sophistication influences the interaction between music and expected haptic softness. Advances in Consumer Research Duluth, MN 44 445-446 [Zeitschriftenartikel]

Schamp, Christina ; Permann, Alexander ; Leeflang, Peter ; Heitmann, Mark Sales effects of cause-related marketing campaigns and their moderators. Knoeferle, Klemens Advances in Consumer Research 128 In: Marketing in the Age of Data : EMAC 2016, Oslo, May 24-27, 2016 / / EMAC (2016 : Oslo) (2016) Oslo 45th EMAC Annual Conference 2016 (Oslo, Norway) [Konferenzveröffentlichung]

2014

Albrecht, Carmen-Maria ; Hattula, Stefan ; Bornemann, Torsten ; Würth, Julian You are Forgiven: Cause Uncontrollability and Negative Emotional Contagion. Botti, Simona Advances in Consumer Research 41 541-542 In: Making a difference : proceedings, vol. XLI ; [the 44th Annual Conference of the Association for Consumer Research (ACR) was held at ... Chicago, Ill., October 2 - 6, 2013] (2014) Duluth, Minn. [Konferenzveröffentlichung]

2009

Kuester, Sabine

; Heß, Silke C. (2009) How to Overcome Customers' Adoption Barriers? Advances in Consumer Research Duluth, MN [u.a.] 36 783-784 [Zeitschriftenartikel]

2002

Wänke, Michaela ; Plessner, Henning ; Gärtner, Tatjana ; Friese, Malte (2002) Measuring implicit consumer attitudes and predicting brand choice. Advances in Consumer Research Duluth, MN [u.a.] 29 222 [Zeitschriftenartikel]

1999

Wänke, Michaela ; Bless, Herbert ; Schwarz, Norbert (1999) Assimilation and Contrast in Brand and Product Evaluations: Implications for Marketing. Advances in Consumer Research Duluth, Minn. 26 1 95-98 [Zeitschriftenartikel]

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