Website der UB
|
Impressum
|
Datenschutzerklärung
|
Drucken
|
Startseite
Stöbern
Volltexte
Universitätsbibliographie
Statistik
Über MADOC
Hilfe
Kontakt
Login
Erweiterte Suche
Zurück zur Übersicht
Exportieren als
ASCII Citation
BibTeX
CSL JSON
Dublin Core
Dublin Core SFX
EP3 XML
EndNote
HTML Citation
JSON
MARC21 XML
Multiline CSV
Office Document
Reference Manager
RSS 1.0
RSS 2.0
Zitation
Gruppieren nach:
Erscheinungsjahr
|
Autoren
|
Keine Sortierung
Springe zu:
A
|
H
|
I
|
R
|
S
|
T
Anzahl der Einträge:
11
.
A
Albrecht, Carmen-Maria
;
Backhaus, Christof
;
Gurzki, Hannes
;
Woisetschläger, David M.
(2013)
Drivers of Brand Extension Success: What Really Matters for Luxury Brands.
Psychology & Marketing New York, NY 30 8 647-659 [Zeitschriftenartikel]
H
Homburg, Christian
;
Ukrainets, Kateryna
(2021)
Saving money or losing face? An international study on socialstigmatization in discount stores.
Psychology & Marketing New York, NY 38 5 908-932 [Zeitschriftenartikel]
Homburg, Christian
;
Koschate, Nicole
;
Wiegner, Christian M.
(2012)
Customer Satisfaction and Elapsed Time since Purchase as Drivers of Price Knowledge.
Psychology & Marketing New York, NY 29 2 76-86 [Zeitschriftenartikel]
Homburg, Christian
;
Koschate, Nicole
;
Totzek, Dirk
(2010)
How price increases affect future purchases: The role of mental budgeting, income, and framing.
Psychology & Marketing New York, NY 27 1 36-53 [Zeitschriftenartikel]
Homburg, Christian
;
Stock-Homburg, Ruth
(2005)
Exploring the Conditions Under Which Salesperson Work Satisfaction Can Lead to Customer Satisfaction.
Psychology & Marketing New York, NY 393-421 [Zeitschriftenartikel]
Homburg, Christian
;
Giering, Annette
(2001)
Personal Characteristics as Moderators of the Relationship Between Customer Satisfaction and Loyalty - An Empirical Analysis.
Psychology & Marketing New York, NY 18 1 43-66 [Zeitschriftenartikel]
I
Ingendahl, Moritz
ORCID: 0000-0002-2124-0754
;
Vogel, Tobias
;
Maedche, Alexander
;
Wänke, Michaela
(2023)
Brand placements in video games: How local in-game experiences influence brand attitudes.
Psychology & Marketing New York, NY 40 2 274-287 [Zeitschriftenartikel]
R
Rauch, Andreas
;
Deker, Johannes
;
Woodside, Arch G.
(2015)
Consuming alone: Broadening Putnam's "Bowling Alone" thesis.
Psychology & Marketing New York, NY 32 9 967-976 [Zeitschriftenartikel]
S
Sipilä, Jenni
;
Alavi, Sascha
;
Edinger-Schons, Laura Marie
ORCID: 0000-0002-8981-3379
;
Müller, Urs
;
Habel, Johannes
(2022)
Corporate social responsibility and perceived fairness of price increases.
Psychology & Marketing New York, NY 39 7 1370-1384 [Zeitschriftenartikel]
Scheibehenne, Benjamin
;
Greifeneder, Rainer
;
Todd, Peter M.
(2009)
What moderates the too-much-choice effect?
Psychology & Marketing New York, NY 26 3 229-253 [Zeitschriftenartikel]
T
Thoma, Dieter
ORCID: 0000-0001-6984-623X
;
Wechsler, Julia
(2021)
Older and more personal: Stronger links between brand‐name recall and brand‐related autobiographical memories in older consumers.
Psychology & Marketing New York, NY 38 1384-1392 [Zeitschriftenartikel]
Diese Liste wurde am
Sun Dec 22 03:23:05 2024 CET
automatisch erstellt.